Hotmart isosiyete ikora ikoranabuhanga ku isi akaba n’umuyobozi mu bucuruzi bwa digitale mu bukungu bwa Creative Economy, yatangaje umusaruro ushimishije kuva yatangira gutanga Pix Automático, ikintu gishya gisubiramo Pix. Yinjijwe muri EBANX , fintech yisi yose izobereye mu kwishura amasoko akivuka, Pix Automático iboneka kurubuga rwa Hotmart kuva ku ya 16 kamena, umunsi wambere igikoresho cyatangiye gukora.
Amakuru atigeze abaho yerekanwe mu nama yo kwishyura ya EBANX , ibirori ngarukamwaka mu mwaka wa munani, byabereye mu mujyi wa Mexico mu cyumweru gishize. Muri iyo nama, Hotmart yerekanye amanota 32 ku ijana mu kugumana abakiriya ku bakoresha Pix mu kwishyura inshuro nyinshi kuva Pix Automático yatangizwa . Mubikorwa, ibi bivuze ko Hotmart ubu ihindura inshuro zirenga enye umubare wubwishyu bwisubiramo hamwe na Pix kubiyandikisha byananiranye mbere.
Allana Braga , Hotmart mu nama yo kwishyura ya EBANX yabisobanuye agira ati : “ Automatic Pix ikuraho amakimbirane yo kwishyurwa buri kwezi , itanga ubunararibonye ku bakoresha no kunoza uburyo bwo kugumana , guteganya amafaranga , no kwiyongera kw'abashinzwe . ”
Hotmart ikorera mu bihugu bitanu byo muri Amerika y'Epfo hamwe na EBANX, harimo Burezili, Kolombiya, Chili, Peru, na Mexico. Binyuze muri ubwo bufatanye, isosiyete itanga uburyo bwo kwishyura amakarita hamwe nuburyo butandukanye mu karere, nka Pix na Pix Automático, byahise bigenda neza kuri platifomu. Braga yagize ati: "Kwishura inshuro nyinshi ntabwo ari shyashya, ariko icyahindutse ni akamaro kabo. Ubu, ni ingenzi cyane ku baremye kubaka abayoboke b'indahemuka, guhuza amafaranga, bityo bateganya, bashora imari kandi bakiteza imbere. "
Melissa Johnson , Visi Perezida w’Ubucuruzi muri Amerika muri EBANX, yagaragaje impamvu yatumye Pix Automático itanga ibisubizo byiza kuri Hotmart: "Gutanga uburyo bwinshi bwo kwishyura butanga ubunararibonye bwabakiriya kandi amaherezo, bugera kuri benshi. Hamwe na Pix Automático, Hotmart itanga abantu benshi muri Berezile amahirwe yo kwiyandikisha, kabone niyo yaba adafite ikarita yinguzanyo."
Abantu bakuru barenga miliyoni 160 muri Berezile basanzwe bakoresha Pix, bingana na 93% byabaturage bakuze muri iki gihugu. Ugereranije, miliyoni 60 z'abakuze bo muri Berezile ntibafite ikarita y'inguzanyo nk'uko Banki Nkuru ibitangaza. Mu kuzuza iki cyuho, biteganijwe ko Pix Automático izimura miliyari zisaga 30 z'amadolari mu kwishyura inshuro nyinshi kuri interineti mu myaka ibiri iri imbere, nk'uko amakuru aturuka mu kigo cy’ubushakashatsi Payments and Trade Market Intelligence (PCMI) yerekanwe muri Beyond Borders 2025 , ubushakashatsi buri mwaka na EBANX.
Johnson “ Pix Automático igomba kuba igikoresho gisanzwe cyo kwishura hakoreshejwe uburyo bwa digitale muri Berezile, kwagura amafaranga no gutanga amafaranga menshi ateganijwe ku bucuruzi bushingiye ku buryo bwo kwiyandikisha, harimo abayikora, imbuga za interineti, ndetse n'amasosiyete ya SaaS . ”
Mbere y’Umujyi wa Mexico, EBANX yakoresheje inama yo kwishyura i Macau mu mpera za Kanama, irimo na Hotmart.
