Ikawa ++ , ikirangirire muri kawa yo muri Berezile y’ikawa yihariye, yagaruye 17.3% y’amagare y’ubucuruzi yatereranywe mu minsi 30 gusa ku nkunga y’ibisubizo by’ubwenge byakozwe na Compra Rápida , itangira ryihariye mu guhindura e-ubucuruzi. Umufasha w’ibicuruzwa bisanzwe, witwa LIA , yahuguwe gutanga serivisi zubujyanama, zumuntu zihuye nubuziranenge bwibicuruzwa - byose bitabaye ngombwa ko ugabanuka.
Gukora ukoresheje WhatsApp, LIA ikorana nabaguzi bareka amagare yabo yo guhaha, batanga ubufasha butaziguye nibibazo bijyanye nibicuruzwa, uburyo bwo gutegura, abiyandikisha, nibyiza byikirango. Imvugo y'ibiganiro irangwa n'impuhwe kandi iregerwa, nkaho umukiriya yavuganaga na barista cyangwa inzobere mu itsinda.
Tiago Alvisi, umufatanyabikorwa akaba n'umuyobozi wa Coffee ++, agira ati: "Inshingano zacu zahoze ari ugutanga uburambe bwihariye bwa kawa, kuva mu murima kugeza ku gikombe. Hamwe na LIA, twashoboye kwagura ubu bunararibonye kuri serivisi ya sisitemu, twihuse, ubucuti, ndetse n'ubuhanga mu bya tekinike" .
Umushinga wateguwe ku bufatanye nitsinda rya Coffee ++ kugirango barebe ko AI yatojwe ubumenyi bwimbitse bwibicuruzwa nururimi bihujwe nikiranga. Usibye igipimo cya 17.3% cyo gukira, AI yanagaragaje imbaraga mubindi bimenyetso byingenzi: impinduka nyinshi zabaye zidakoreshejwe za coupons cyangwa kuzamurwa mu ntera , bigira uruhare mu kugumya inyungu kandi bigashimangira umwanya uhagaze neza.
Ikibazo cyamagare yubucuruzi yatereranye nimwe mubisubirwamo cyane muri e-bucuruzi yo muri Berezile. Dukurikije imibare yaturutse muri ABCOMM, abagera kuri 82% byo kugura kumurongo ntibirangira , akenshi biterwa no kudasobanuka neza kubicuruzwa cyangwa umutekano muke mugikorwa cyo kugura. Igisubizo cya Compra Rápida gikemura neza izi ngingo, zihuza neza serivisi zabantu nikoranabuhanga.
Marcoccia abisobanura agira ati: "Igice kinini cyo gutererana kibaho kubera gushidikanya gukemutse. Tumaze kubitezimbere hamwe na cheque imwe imwe. Hamwe na LIA, natwe dukemura iki cyuho muri serivisi zabakiriya, kongera icyizere cyabakiriya no kuzamura ihinduka."
Mu kwezi kumwe gusa gukora, Ikawa ++ yabonye ibisubizo bifatika muguhindura, uburambe, no gusezerana, byerekana ko AI hamwe nikawa yihariye bijyana mugihe intego yibanze kubaguzi.
