YOUPIX, ubujyanama bukomeye mubucuruzi bwubukungu bwa Rurema, buratangaza inyandiko nshya ya Creators Boost, gahunda yihuta kubuntu kubakora ibintu. Kuva yatangizwa muri 2017, iki gikorwa cyihutishije abarenga 5.000 bashaka guhindura ishyaka ryabo mubucuruzi bukomeye kandi burambye. Gusaba bizakingurwa kugeza ku ya 17 Kamena, ibikorwa biteganijwe gutangira ku ya 18 Kamena. Porogaramu iri kumurongo rwose kandi itanga urugendo rwuzuye kubantu bashaka kumenyekanisha umwuga wabo kurubuga rusange.
Iyakaremye Boost igaragara nka gahunda yonyine yo muri Amerika y'Epfo ihuza imyigire y'intoki, guhita ushyira mu bikorwa, no guhuza isoko, usibye kugira umuryango ukora usangira amahirwe kandi ukurira hamwe. Abaterankunga bashya bafite amahirwe yo kwiga ibyiciro-by-impuguke, inzira zigezweho zo gushyira mu bikorwa, amatariki yihuta hamwe n’ibibazo byamamaza hamwe nabafatanyabikorwa, inama nzima, ibikoresho byihariye, hamwe n’umuryango ukora ibikorwa bisangiye amahirwe, kimwe nicyemezo cyemewe nisoko cyo kurangiza.
Gahunda yihuta yashyizweho kugirango ifashe abo baremye kutishingikiriza kuri #ababyeyi gusa, ahubwo no gutandukana no gushakisha uburyo bushya bwo kwifata, gushiraho ibisubizo bitanga ingaruka nyazo mumiryango yabo. Muri 2022, nk'urugero, 75% bavuze ko iterambere ryiyongereye mu mezi 6 kandi bashoboye guhagarika ubufatanye bushya.
"YOUPIX ibona abakora ibintu nka ba rwiyemezamirimo bashya bato na ba rwiyemezamirimo bashya bo muri Berezile, badakeneye miliyoni z'abayoboke kugira ngo babone amaramuko mu buhanzi bwabo. Imbaraga nyazo zishingiye ku kubaka imishinga ihamye kandi irambye, akenshi itangirira ku cyuho gikomoka ku bibazo abayiremye ubwabo bahura nazo cyangwa bakamenya. Turizera ko, mu gihe kizaza, benshi muri bo bazahinduka ibigo bikomeye mu gihugu. n'ubucuruzi bufite akamaro. ”, Rafa Lotto, umuyobozi mukuru wa YOUPIX.
Abafatanyabikorwa bashya
Intego nyamukuru ya Boost ni ugushishikariza abarema guteza imbere imitekerereze yo kwihangira imirimo no gutekereza kubikorwa byubucuruzi bifite inzira nyinshi. Kugira ngo ibyo bigerweho, bishingiye ku bafatanyabikorwa bakomeye bagura amahirwe yo kubona amafaranga no kuzamuka kurambye.
Amazon yitabira binyuze muri porogaramu zayo za Associates na Amazon Influencers, zemerera abayiremye gukoresha amafaranga yabo ibyifuzo byabo binyuze mumapaji yihariye hamwe ningamba zahujwe nababumva. Iyi gahunda irimo kwiyongera bitewe namakuru yavuye mu bushakashatsi bwa YOUPIX na Nielsen, ukurikije 80% by'Abanyaburezili bamaze kugura ikintu cyasabwe n'ababigizemo uruhare.
TikTok nayo iri muri gahunda, itanga ibikoresho byo gukora ibintu bigenda neza, kubaka umuryango, n'amahirwe mashya yo kwinjiza hamwe na TikTok Shop. Playnest, urubuga rwa Play9, ihuza abarema ibirango byabafatanyabikorwa kandi itanga inama hamwe ninzobere mu nganda, bishimangira urugendo rwo kwihangira imirimo.
Icyiciro gishya gifite abaremye nkabafatanyabikorwa.
Kurenga gahunda yihuta yo kwihuta, yashyizeho abarema Boost nkigipimo cyabashinzwe kurema, iyi nyandiko nshya itangiza igice gishya hamwe no kwagura gahunda kandi ikazana "Booster" kuva muri 2022 nkabafatanyabikorwa: Arthur Neves (@umasimplesmente). Iyakaremye ibiyikubiyemo byerekeranye nurugendo rwo guhanga, Arthur yinjiye mumakipe ya YOUPIX nkumufatanyabikorwa & Ushinzwe gahunda yo guhitamo gahunda - guhitamo amasomo, amahugurwa, hamwe ninama zakozwe nabashinzwe guhanga.
Arthur ku giti cye yahisemo uzasangira ubuhanga nubunararibonye mumasomo magufi, ubujyanama, kandi yishyuwe mubikorwa byumuntu, byuzuza uburambe bwa Boost. Nkumuremyi, Arthur yumva imbogamizi nububabare bwibikorwa byo guhanga kandi yamenye icyuho cyingenzi cyo kwiga kibuza abarema benshi gukura. Yashakishije amazina yingirakamaro kugirango ateze imbere ibisubizo bigira icyo bihindura mubikorwa.
Ati: "Benshi muri twe abarema duhereye ku bushishozi no mu cyifuzo cyo kubikora. Ariko kugira ngo ibikorerwe bibe biramba, dukeneye kumva icyo ubushishozi bwonyine budashobora gukemura: Uburyo bwo guhindura guhanga udushya mu bucuruzi. Muri Boost, buri mpuguke dutumira izana neza ko: ibikoresho bifatika kuri twe kugira ngo dushyireho ubucuruzi tutatakaje ishingiro ryabwo ." Arthur Dias - Umuremyi nabafatanyabikorwa bashinzwe kurema barema.
Serivisi
Igihe gishya cyabaremye kiratera imbere
Igihe ntarengwa cyo gusaba: 17 Kamena
Uburyo bwo gusaba: kuzuza urupapuro ruboneka kurupapuro rwa porogaramu .

