Netshoes, isosiyete nini ya e-ubucuruzi n’ibicuruzwa bya siporo n’ubuzima muri Berezile, ni umuterankunga mushya wa Kings League Burezili, shampiyona y’umupira wamaguru ku mpande 7 yashizweho na Gerard Piqué mu 2022. Mu rwego rw’ubufatanye, iyi sosiyete izaba ishinzwe gucunga no gukoresha amaduka ya mbere yemewe yo muri Berezile kuri interineti ya Kings League, azagaragaramo ibicuruzwa biva mu makipe yose yitabiriye.
Ku nshuro yambere, amakipe 10 yose azaba afite imyenda yo kugurisha kurubuga rumwe rwa e-ubucuruzi, bigatuma abafana bashobora kugura ibintu mumakipe yose yo muri Berezile. Ububiko buzabanza kugira uburenganzira bwihariye bwo kugurisha, hanyuma ibicuruzwa birashobora kugurishwa nabandi bacuruzi.
Umuyobozi w'ubucuruzi wa Netshoes, Marcelo Chammas agira ati: "Twahujije ibyiza mu buhanga bwacu bwa digitale n'ubucuruzi hamwe n'ishyaka ry'abafana ba Kings League kugira ngo dutange uburambe burenze kugura: korohereza, serivisi nziza, n'umurongo wuzuye w'ibicuruzwa." Ati: “Ubuyobozi bwacu busobanura umwuka wa shampiyona duhuza siporo, umuco, n'imibereho mu rugendo rumwe.”
Usibye kuba shampionat gusa, King League yigaragaje nkikintu cyumuco muri Generation Z, hamwe na tereviziyo ya Live kuri Twitch no ku mbuga nkoranyambaga, uburyo bushya bwo guhanga udushya, ndetse no kuba hari imibare ikomeye ya digitale, ishyigikiwe n’abaterankunga n’ibyamamare bakora nka perezida w’amakipe.
Usibye ububiko, Netshoes itera inkunga shampionat kandi yongeraho umushahara wabakinnyi 10 "hitamo 1", uwambere watoranijwe mumushinga. Urebye inyenyeri za buri kipe, abakinnyi bazahinduka abamamyi mugihe cyamarushanwa.
Usibye ububiko bwa King League Burezili, Netshoes ishinzwe gukora andi maduka 12 yamakipe yimikino.
