Neogrid, ikoranabuhanga n’ikoranabuhanga ryita ku bidukikije ritegura ibisubizo byo gucunga amasoko, riratangaza ko hatangijwe ibicuruzwa bishya bigamije kunoza no gushimangira ubufatanye hagati y’inganda n’ubucuruzi. Ibisubizo bishya byatanzwe mugihe cya gatatu cyinama ya Neogrid 2024, ibirori ngarukamwaka by’isosiyete, i São Paulo - SP.
Imwe muri zo ni NIA , ubwenge bwa mbere bw’igihugu (AI) bwagenewe gushyigikira ibicuruzwa n’inganda mu rugendo rwabo rwo kugurisha byinshi kandi hamwe n’inyungu ndende, hamwe na PromoTrade , urubuga rwo gufatanya gushiraho ibikorwa rusange byamamaza ndetse n’ibicuruzwa byamamaza kandi byamamaza .
Usibye ibyo bintu bibiri byingenzi byatangijwe, isosiyete irekura ibikoresho byinshi by’ubucuruzi byibanze ku rugendo rw’inganda. Ibisubizo portfolio ikubiyemo: NeoMarket , yo gukurikirana imikorere yicyiciro nkumugabane wisoko , kugurisha-kugurisha , no kubara; NeoRetail , yo gukurikirana ibikorwa byamakipe agurisha inganda hamwe nibipimo bifitanye isano itaziguye no kugurisha aho bigurishirizwa (POS); na NeoGusaranganya , kubikorwa byiza kandi byingirakamaro byo gucunga ibicuruzwa hamwe no gushushanya amahirwe yo gukura.
Hamwe nuburambe bwimyaka 25, Neogrid ubu arakomeza kwagura ibikorwa byayo byinshi no gushimangira umwanya wacyo nka sosiyete ihagaze neza kugirango ishyigikire abaguzi kuva ku ndunduro.
NIA: AI yambere ya Berezile mugutezimbere imikorere yumurongo utanga abaguzi.
NIA ni AI ibyara umusaruro ikora nkumufatanyabikorwa mu kuzamura imikorere yamakipe agurisha no gusesengura umubare munini wamakuru. Gusobanukirwa n'akamaro k'amakuru kugirango intsinzi yubucuruzi ubwo aribwo bwose, NIA igaragara muriki gice nkumukozi wibikorwa kugirango asobanure ingamba kandi asohoze gahunda akoresheje amakuru aturuka muri ecosystem ya Neogrid hamwe n’amasoko yo hanze.
AI ishoboye guteza imbere isesengura rishingiye ku mateka y'abakiriya no gutanga ubushishozi kubyo yize. Muri ubu buryo, igisubizo gishya kirashobora guhanura ibizakurikiraho no gutanga ibitekerezo byafatwa kugirango bigerweho neza. Igikoresho gikora ibishushanyo n’ibibaho byorohereza gusobanura amakuru kandi bigatanga uburyo binyuze mu nzira nyinshi mu buryo bwuzuye, harimo na WhatsApp, aho ishobora kuboneka kandi igakoreshwa mu kohereza imenyekanisha ry’isoko, ivugurura ry’ibyabaye, na raporo.
Nicolas Simone, CPTO wa Neogrid abisobanura agira ati: "Turimo gutera intambwe y'ingenzi iganisha ku bisubizo byuzuye kandi byuzuye binyuze muri NIA kugira ngo uruganda rugere ku ndunduro." Ati: "Hamwe nibi bikorwa, abakiriya bacu b'ubu n'abazaza barashobora kugira, hamwe n'ibibazo bike, ibisubizo bisobanutse neza bizatanga ibisobanuro nyabyo by'imikorere yabo hamwe n'amakuru ku mugabane wabo ku isoko, kubarura no kugurisha , ndetse no kugurisha binyuze mu babicuruza no mu nzira zitandukanye."
Nk’uko byatangajwe n’ubuyobozi, ibyo ni ibikoresho bikomeye - hamwe na AI - bizafungura byinshi mu bikorwa byo kwamamaza no kugurisha umunsi ku munsi mu nganda kandi bigatanga urwego rw’ibikorwa bizafasha abayobozi guhanura no gutegura neza, ndetse no guhora bakurikiranira hafi amarushanwa ndetse no kugurisha byinshi kandi bafite inyungu nyinshi. ”
NIA isanzwe ihujwe nibindi bisohoka byerekanwe mu nama ya Neogrid 2024 (NeoMarket, NeoRetail na NeoDistribution) kandi amasano mashya yemerera igikoresho guhuza nibindi bisubizo mubidukikije bya Neogrid.
PromoTrade: kuzamurwa kwumuntu kugiti cye hamwe no gupima ibisubizo.
Icya kabiri Neogrid yatangije ni PromoTrade, igamije korohereza kuzamura ubufatanye hagati yinganda n’ubucuruzi. Iyi mikorere mishya izemerera abakoresha gukora promotion, bwamamaza ibicuruzwa , nibitangazamakuru bicuruza , haba murwego runini kandi muburyo bwihariye. Ihuriro rifite ubushobozi bwo kugira ingaruka ku bacuruzi babarirwa mu magana mu gihugu kandi rikagira ingaruka ku myitwarire y’abaguzi barenga miliyoni 20 bo muri Berezile.
Igisubizo kigamije gukemura ikibazo gikomeye cyububabare bwisoko: nubwo ishoramari rikomeye ryingengo yimari yagurishijwe hamwe n’akamaro kazwi ko kuzamurwa mu bucuruzi, isoko iracyafite inzira zubatswe, ingamba zifatika mu mucyo no gupima ibisubizo. PromoTrade itanga isoko rishya ryamasoko kugirango hamenyekane amahirwe asangiwe mumirongo itandukanye murwego rwo gutanga abaguzi, yibanda kuri promotion itanga inyungu kubushoramari.
Simone abisobanura agira ati: "Guhera ubu, dufite urubuga rufite imiterere yihariye duhereye ku isoko. Iki gisubizo kizafasha mu guhanga amahirwe menshi ku baguzi no gutanga ibintu byihariye bijyanye n'imiterere ndetse no ku giti cyabo, bigahuzwa n'ingamba zitandukanye, gutanga, ndetse n'ingamba zo gushora imari hagati y'inganda n’ubucuruzi".
Ihuriro rishya rikoresha ikoranabuhanga ry’imicungire y’imyitwarire y’abaguzi (CBM), ryakozwe na Mercafacil, rituma bishoboka gusobanukirwa no guhuza abakiriya n’ibikorwa byihariye, nko kugabanyirizwa amafaranga, kugaruza amafaranga , amanota, na tombola, haba mu mubiri cyangwa ku rubuga rwa interineti, byujuje ibyifuzo bya buri muntu.
