Betminds, ikigo gishinzwe kwamamaza no kwihutisha ubucuruzi bwa digitale yibanze kuri e-ubucuruzi, yatangaje ko hatangijwe igihembwe cya mbere cya "Digital Commerce - Podcast". Umushinga mushya uzahuza abanyamwuga baturutse ku bicuruzwa byamamaye muri Curitiba kugira ngo baganire, mu buryo bwisanzuye, ingingo zingirakamaro ku isi ya e-ubucuruzi, nko kwamamaza ibicuruzwa, imicungire, ibikoresho, inganda n’ubucuruzi, ndetse n’ibigezweho muri urwo rwego.
Intego ni uguteza imbere umubano no gusangira ubushishozi.
Tk Santos, CMO wa Betminds akaba n'umuyobozi wa podcast, yagaragaje ko intego nyamukuru y'uyu mushinga ari "guteza imbere umubano hagati y'abakorana na e-ubucuruzi muri Curitiba, bagaragaza ubushakashatsi bukomeye bwakozwe mu mujyi." Byongeye kandi, podcast igamije "gutanga ubushishozi ninzira kubayobozi kugirango ibikorwa byabo birusheho kugenda neza."
Rafael Dittrich, umuyobozi mukuru wa Betminds akaba anakiriye podcast, yongeyeho ati: “Mu bikorwa bya buri munsi bya e-ubucuruzi, turangiza twibanda gusa ku bikorwa, kandi igitekerezo cya podcast ni ukuzana iyi myumvire y'ibyo abayobozi bakora mu byo bakora buri munsi, bikaba igisubizo ku bindi bucuruzi.”
Igice cya mbere kivuga ku buryo bwa e-ubucuruzi hamwe n’ingamba zo ku isoko.
Igice cya mbere cya "Ubucuruzi bwa Digital - Podcast" cyagaragayemo abashyitsi badasanzwe Ricardo de Antônio, Umuhuzabikorwa w’Ubucuruzi n’Imikorere muri MadeiraMadeira, na Maurício Grabowski, Umuyobozi wa E-ubucuruzi muri Balaroti. Ingingo yaganiriweho ni "Hybrid E-ubucuruzi hamwe n’isoko ryiza ku isoko," aho abashyitsi baganiriye ku mbogamizi nyamukuru zo gukora isoko ryihariye hamwe n’ububiko gakondo bwo kuri interineti, ndetse n’igihe cyiza cyo gukora iyi nzibacyuho mu bucuruzi.
Ibihe bizaza bizagaragaramo uruhare rwinzobere mu nganda.
Mu bice biri imbere, uruhare rwa Luciano Xavier de Miranda, umuyobozi wa E-ubucuruzi Logistics Umuyobozi wa Grupo Boticário, Evander Cássio, Umuyobozi mukuru ushinzwe ibikoresho muri Balaroti, Rafael Hortz, Umuyobozi wa E-ubucuruzi muri Vitao Alimentos, na Liza Rivatto Schefer, umuyobozi ushinzwe kwamamaza no guhanga udushya muri Vapza Alimentos.
Ababyifuza barashobora kureba igice cya mbere cy "Ubucuruzi bwa Digital - Podcast" kuri Spotify na YouTube.
