Shopee, isoko rihuza abaguzi n’abagurisha, yafunguye ikigo cyayo cya 15 cyo gukwirakwiza mu gihugu , giherereye Itajaí, Santa Catarina , icya mbere muri leta kimaze kugira ihuriro ry’ibikoresho 9 . Igikorwa gishya gishimangira kwagura ibikoresho by’isosiyete mu majyepfo y’igihugu, usibye kongera ubushobozi bw’ibikorwa, kwihutisha itangwa no kuzamura uburambe bw’abakoresha mu karere.
Ikigo gikora ku buryo bwambukiranya imipaka, aho ibicuruzwa bigera kurubuga kandi bikerekeza aho bijya . Ikibanza kizaba gifite ubushobozi bwo gutunganya ibicuruzwa bigera ku 400.000 kumunsi kandi bizajya byita cyane cyane kubagurisha n’abaguzi muri Santa Catarina na Rio Grande do Sul, hamwe n’imikandara ya convoyeur ikoreshwa mu gutondekanya no kwimuka.
Usibye gushimangira imiyoboro y’ibikoresho by’ikigo, ikigo gishya gifite kandi ingaruka zitaziguye ku bukungu bw’ibanze, gitanga imirimo irenga 700 itaziguye kandi itaziguye mu karere, igira uruhare mu iterambere ry’ubukungu. Umuyobozi ushinzwe kwagura ibicuruzwa muri Shopee, Rafael Flores agira ati: "Turakomeza gukora kugira ngo urusobe rw'ibikoresho rugenda rukomera kandi tugire uruhare mu kuzamura ubucuruzi bwa e-bucuruzi. Igice gishya muri Itajaí ni indi ntambwe muri uru rugendo rwo guhuza abantu no kuzamura ubucuruzi mu gihugu hose."
Igihe cyumwaka-Impera:
Itangizwa riba mbere yigihe cyigihe cyo guhaha cyane cyumwaka, mugihe ibirori nka vendredi yumukara na Noheri byongera cyane mubucuruzi bwa e-bucuruzi. Abaguzi biteguye igihe kinini cyo guhaha mu mateka yacyo mu gihugu, bashingira ku nyungu n’iterambere ry’ibikoresho kugira ngo babone uburambe bwiza ku baguzi. Mu Gushyingo, urubuga rutanga inshuro ebyiri agaciro kose kugabanurwa ugereranije numwaka ushize. Ku ya 11 Ugushyingo, miliyoni 20 z'amadolari y'Amerika yo kugabanyirizwa ibicuruzwa byatanzwe . Ku wa gatanu wumukara , abakoresha bazaba bafite miliyoni 16 zamadorali yo kugabanyirizwa ibiciro byoherezwa kubuntu kubigura hejuru y $ 10, hiyongereyeho nibindi bitangwa.
Imiterere yumuguzi
Hamwe no gufungura bimaze kurangira muri uyu mwaka, Shopee ubu ifite ibigo 15 byo gukwirakwiza (13 byambukiranya imipaka hamwe n’ibigo 2 byuzuzanya) hamwe n’ibigo birenga 200 bya mbere na kilometero ya nyuma bikorera muri Berezile. Byongeye kandi, ubucuruzi buciriritse burenga 3.000 bumaze kuba Ibigo bishinzwe kugura ibicuruzwa , bivuze ko bikora nko gukusanya no gutoragura ibicuruzwa biva mu bagurisha bo muri Berezile ndetse no kubaguzi (muri logistique revers). Nyuma yurugendo rwumubiri rwibicuruzwa kuri platifomu harimo gutegura ibicuruzwa nugurisha nyuma yo kwemeza kugura, gukusanya, gutondeka, no kohereza mubikoresho bishinzwe ibikoresho byo kuyobora no kohereza, ibicuruzwa bigezwa kubaguzi.
