Muri Gashyantare 2024, ku isi hari abantu 1.233 batangiye unicorn ku isi, bose hamwe bakaba miliyoni 3.8 z'amadolari. Ubucuruzi bwikoranabuhanga buyobora inzira, bingana na 31% byabatangije unicorn hamwe hamwe na tiriyari 1,1. Ibigo nka Facebook na Google bigeze kuba muri iri tsinda. Uyu munsi, serivisi zimari ninzego zicuruzwa zikurikira hamwe na 17% buri umwe. Urebye ko abatangiye ari ibigo byigenga kandi agaciro kabo kava mubiciro byimbere mu gihugu, ni gute ibiranga abantu byagira uruhare muri iri gaciro?
Nk’uko Bia Nóbrega , inzobere mu iterambere ry’abantu n’umuryango afite uburambe bwimyaka igera kuri 30, ku isi aho guhanga udushya no kwihangira imirimo ari urufunguzo rwo gutsinda, kumva ibintu bihindura gutangiza ari unicorn ni ngombwa. "Nyuma y'iminsi ine niga n'iminsi ine y'ubukerarugendo muri Isiraheli, nemeje ko, mu gihugu gikennye ku mutungo kamere, havumbuwe isoko ikomeye y'ubutunzi ku isi: umurwa mukuru w'abantu!" aravuga.
Yibajije uburyo igihugu gifite kilometero kare 22.000 gusa, cyashinzwe mu 1948, gifite umutungo kamere muke cyane kandi mu bihe by’amakimbirane ya gisirikare, cyashoboye kuba igihugu, nkurikije ibipimo bitandukanye by’isi, kigaragara cyane mu guhanga udushya no kwihangira imirimo. Yongeyeho ati: "Kubera abantu bahatuye."
Impuguke igaragaza ibintu byinshi biri muri iyi resept, yagaragaye mu rugendo rwe, ishobora gukoreshwa ku isi yose kugirango ihindure intangiriro imwe. Muri bo, agaragaza ubudasa, kwihangira imirimo, n'imico itandukanye yazanwe n'abimukira. Imitekerereze yo kubaho, yatejwe imbere mubibazo bihoraho, nikindi kintu cyibanze.
“Gutinyuka no kwigirira icyizere, bizwi ku izina rya Hutzpa, bituma umuntu abaza, akagerageza, ndetse akica amategeko, buri gihe agatinyuka!” aravuga. Ibitekerezo nibidasanzwe biranga ibintu bitangaje, hamwe numuco aho buriwese afite ijwi kandi akagira uruhare mukiganiro. Improvisation hamwe no kumenya neza ko "YIHYEH BESEDER" ("Byose Bizagenda neza") bishimangira kwihangana kwa ba rwiyemezamirimo.
Byongeye kandi, umuco wo guhuza uteza imbere kungurana ibitekerezo, guhura, n'amahirwe, mugihe guhatanira gushishikarizwa kuva akiri muto. Muri Isiraheli, hamwe n "" Igihugu cyatangije, "urubyiruko rukora imirimo ya gisirikare ruteganijwe gutezimbere ubuhanga bukomeye kugirango ubucuruzi butere imbere, nkubushobozi bwo gufata ibyemezo byihuse mubihe bigoye kandi bishobora guteza akaga, no kubaka umubano wizerana nubufatanye.
Ati: "Niba mugenzi wawe ashobora guhindura itangira ryabo rimwe, kuki batabishoboye?" arabaza, agaragaza akamaro ko kwizerana n'umwuka w'itsinda. Ibidukikije byubucuruzi biteza imbere itumanaho ritaziguye kandi ryeruye, indero itumvira buhumyi, akazi gakomeye kajyanye no kwinezeza, kwemera gutsindwa nkigice cyibikorwa nta kunegura gusenya, no kwifuza guhoraho.
