Imbuga nkoranyambaga zikunze kumvikana nkinzira nyamukuru (niba atariyo yonyine) kugirango ikirango kimenyekane kumurongo. Ibi ntabwo aribyo rwose. Gutezimbere urubuga rukora neza no gushora imari mumuhanda uhembwa nintambwe zingenzi kugirango isosiyete igere kubyo yifuza kumurongo.
Ibi bisobanurwa ninzobere Fabiano Quirino, umuyobozi mukuru wa Agk.Medical, ikigo gishinzwe kwamamaza cyibanze kuri serivisi n’ubucuruzi mu rwego rw’ubuzima. Mu isuzuma rye, mu kugira urubuga rwateguwe neza kandi rukomeza kubungabungwa, isosiyete yimura ubunyamwuga n’icyizere cyubuzima busanzwe ku isi ya digitale, ikabyara Digital Authority.
Imodoka yishyuwe ikoreshwa mugutezimbere urubuga. Izi ngamba zirasabwa na Sebrae (Serivisi ishinzwe ubufasha bwa Micro na Ntoya yo muri Berezile) mubikoresho byayo byo kuyobora imishinga mito n'iciriritse. Ihuriro rikoreshwa cyane mugutangaza amatangazo ni iyamamaza rya Google, iyamamaza rya YouTube, iyamamaza rya Facebook, iyamamaza rya Instagram, iyamamaza rya LinkedIn, hamwe n’umuyobozi wamamaza TikTok.
Ariko, gushora imari mukwamamaza byonyine ntabwo bizemerera kwinjira kandi cyane cyane kugumana kurubuga rwisosiyete. Fabiano Quirino ashimangira agira ati: "Urubuga rugomba kuba rufite ibintu bifatika kandi byoroshye kuwuyobora kugira ngo abakoresha babone icyo bashaka kandi bakururwe n'icyo kirango gitanga." "Igisekuru cy’ububasha bwa digitale cyatewe cyane n’urubuga rukora neza, kandi binyuze kuri uru rubuga niho rubanda rushobora kubona amakuru yose n’amakuru."
Ni muri urwo rwego, hamwe nitsinda rya Agk.Ubuvuzi, inzobere ivuga ibintu bitanu bituma urubuga rukora neza, bityo, rushobora gutanga ibitekerezo byiza kubabireba:
- Kugira isura nziza kandi igezweho, hamwe namashusho meza;
- Urupapuro rwo hejuru rwo gupakira umuvuduko;
- Biroroshye kuyobora, hamwe nibirimo bijyanye na menu ikora;
- Kugirango usubizwe neza, wagenewe guhuza ubwoko ubwo aribwo bwose bwo gukemura ibikoresho (ikaye, terefone igendanwa, desktop) nta kugoreka;
- Gukora ivugurura ryumutekano no kubungabunga, harimo no gusubira inyuma, hiyongereyeho ibintu bishya nibirimo.
Hamwe nibiranga nkibi, urubuga rukora cyane rutanga ibigezweho, ubumuntu, no kwizerwa. Impuguke yongeyeho ati: "Urubuga rugomba kwerekana, mu bidukikije hifashishijwe ikoranabuhanga, indangagaciro zashyizweho mu bidukikije."
Indi ngingo y'ingenzi ni ukureba niba urubuga ruhari muri moteri zishakisha. Usibye gushora imari mu kwamamaza, ni ngombwa ko ibikubiyemo byatezwa imbere hitawe ku bisabwa SEO (Shakisha Moteri Optimisation).
Ati: "Uyu munsi, dutanga serivisi z’ubujyanama bwa Digital Authority ku buhanga mu by'ubuzima. Dusesenguye uko ibintu bimeze ubu n'aho bashaka kujya. Hamwe n'intego zasobanuwe, tubashyiraho gahunda yo kugera ku buyobozi bwabo bwa Digital kandi bakagera ku ntego zabo mu gihe gito gishoboka, binyuze mu ngamba zo kwamamaza ku rubuga rwa interineti ziganisha ku rubuga rwabo rukora neza, aho umurwayi amenyekanisha hamwe n'inzobere kandi akanateganya ubufasha bw'inzobere mu buhanga hamwe na Leta. ashimangira umunyamwuga kuva Agk.Ubuvuzi.
Inshingano zirimo imbuga za interineti zashyizweho n’inzobere mu buvuzi n’amavuriro aturutse mu bice bitandukanye by’igihugu, nka Dr. Rodrigo Foronda, Glauce Cardoso Ubeid, Dr. Bruno Müzel, Dr. Luiz Venturini, Dr. Bruna Sanchis, Dr. Cristóvão Silva, Dr. Daniela Gracioli, Clínica Sanches na Fukubara, ku mbuga zirenga 100 zakozwe na Agk.Medical.
