Nk’uko Black vendredi 2025 , bwakozwe n’ikigo ngishwanama Gauge ku bufatanye n’ikigo W3haus kibitangaza ngo icyumweru cy’ibirori biteganijwe ko kizinjiza miliyari 13.6 z’amadolari y’Amerika muri Berezile, kikaba cyiyongereyeho 16.5% ugereranije na 2024. Nubwo imibare myiza, abahanga baburira ko itariki itagifite ingaruka nk’amarangamutima n’ikigereranyo nko mu myaka yashize.
Nk’uko byatangajwe na Flavia Mardegan, inzobere mu kugurisha no mu myitwarire y'abaguzi, ijambo "vendredi y'umukara" ryakoreshejwe cyane n'abacuruzi ku buryo ryatakaje imbaraga zo gukangura.
Ati: "Icyahoze ari itariki iteganijwe hamwe no kumva ko byihutirwa byahindutse igitekerezo gikwirakwira umwaka wose. Uyu munsi dufite" Icyumweru cyirabura, "" Ukwezi kwabirabura, "ndetse no kuzamurwa mu ntera kwitwa" Black Warm-up. " Ibi bigabanya imyumvire y'amahirwe kandi bigabanya inyungu z'umuguzi, ”asuzuma.
Yashinzwe muri Amerika nk'igurisha rimwe kugira ngo ikureho ibarura no kuzamura ubucuruzi, vendredi y'umukara yageze muri Berezile mu 2010, ikikijwe no kutizerana. Abaguzi ba Berezile, bamenyereye kuzamurwa muri rusange, babonye itariki nkamayeri yo kwamamaza. Flavia yibuka ati: "Mu ikubitiro, ikibazo cari ukugaragaza ko kugabanuka kwari ukuri. Hanyuma, twagize ikibazo c'uwitwa 'Uburiganya bwa Rukara,' igihe ibigo byinshi byakoreshaga ibiciro, bikabangamira ikizere."
Nyuma yimyaka 15, ibintu biratandukanye, kandi nabaguzi. Barakora ubushakashatsi, kugereranya, no kugura gusa niba bizera ko babona ibintu byiza.
Impuguke isobanura igira iti: "Ku wa gatanu wirabura ntikiri ku biciro; ahubwo ni icyizere. Abaguzi bize gukora imibare, gukurikirana amateka y'ibiciro, kandi ntibagwa mu mutego."
Flavia avuga kandi ko gukoresha mu buryo butarondoreka ijambo "Umwirabura" nk'ijambo ryo kugurisha burundu byarangiye bitesha agaciro agaciro k'itariki.
Yagaragaje ati: "Gucuruza bimaze kugeza iki gitekerezo ku buryo abakiriya batakibona ko ari umwanya wihariye. Ukoresheje iyi nkoni mu kugurisha mu bihe bitandukanye by'umwaka no guhindura ukwezi kose kuzamurwa mu kwezi kugurisha, ubucuruzi butakaza kumva ko byihutirwa n'imbaraga zo gukangurira abaguzi binyuze mu buke."
Kuri we, imbogamizi ku bicuruzwa mu 2025 ni ukongera kubaka icyizere cyo ku wa gatanu w’umukara, ukabishyira munsi nkirushanwa ryo kugabanywa ndetse nk’amahirwe yo kubaka umubano no gukorera mu mucyo.
Asoza agira ati: "Uyu munsi, umukiriya arashaka gusobanuka, bifuza kubahwa. Icyubaka ubudahemuka ntabwo ari igiciro cyo hasi, ahubwo ni icyizere ko bagura ikintu cyiza rwose. Kandi icyo cyizere ni umutungo mushya wo gucuruza."
