Sebrae na Shopee batangaza uburyo bushya bwo guhugura kubuntu bwagenewe gufasha ba rwiyemezamirimo bato gutera imbere ku isoko rya digitale. Iyi gahunda iri mu bufatanye bwashyizweho mu mpera za 2024 hagati y’imiryango yombi kandi bugamije gushimangira kwihangira imirimo muri Berezile binyuze mu bikorwa byiza byo gushinga no gupima ubucuruzi bwa e-bucuruzi.
Hamwe nibirimo byateguwe ninzobere zo muri Sebrae na Shopee, urubuga rwo kwigira kure rutanga amasomo yuzuye agabanijwe mubice bitanu bikubiyemo ibintu byose uhereye kubumenyi bwibanze bwo kugurisha kumurongo kugeza ku ngamba zateye imbere, harimo ibiciro no kuganira nabatanga isoko. Abitabiriye amahugurwa, badakeneye ubumenyi bwambere bwamasoko, baziga uburyo bwo gukora no kongera ibicuruzwa byabo kuri e-bucuruzi. Kwitabira no kugera kubirimo, iyandikishe gusa kurubuga: sebrae.com.br/sites/PortalSebrae/parceriashopee
Umuyobozi wa tekinike muri Sebrae Nacional, Bruno Quick agira ati: "Tuzaha imbaraga imishinga mito kugira ngo yinjire mu buryo bwihuse kandi bunoze ku isi igurishwa ku rubuga rwa interineti, kandi tunarusheho gukomeza kuramba no guhangana mu gihe runaka.
Umuyobozi ushinzwe umubano wa Leta mu iduka, Luciana Hachmann agira ati: "Gukoresha imibare ni ngombwa mu kwagura amasoko y'ibigo bito n'ibiciriritse, bizamura iterambere ryabo. Twiyemeje gushyigikira kwihangira imirimo muri Berezile kandi twizera ko amahugurwa ari ingenzi mu iterambere ry'igihugu cyacu. Iki ni kimwe mu bintu by'ibanze by’umucuruzi."
Usibye ibirimo kubuntu, urubuga rutanga inyungu zinyongera mugihe ba rwiyemezamirimo barangiza inzira yo kwiga, nkumuryango wihariye wa WhatsApp watewe inkunga nabajyanama bafatanyabikorwa kugirango basubize ibibazo kandi batange amahugurwa ahoraho. Ibindi bice bibiri bikubiyemo bizashyirwa ahagaragara mugihe kizaza, byibanda kubucuruzi bwumwuga, gusesengura amakuru yimikorere, ingamba zo kwamamaza, hamwe nibikorwa byiza muri serivisi zabakiriya.
Ingaruka zumuguzi muri Berezile
Hamwe n’abagurisha barenga miliyoni 3 b’abacuruzi bo muri Berezile, bashinzwe kugurisha hejuru ya 90% kuri platifomu muri iki gihugu, Shopee yabaye irembo ry’ikoranabuhanga kandi ryiyongera ry’ubucuruzi bwaho. Ubushakashatsi bwakozwe na Shopee bwerekana ko abagurisha 1 kuri 3 babonye amahirwe yabo ya mbere yo kugurisha kumurongo, naho 40% bagura ibikorwa byabo nyuma yo kwinjira muri porogaramu. Gahunda yo kwigisha ya Shopee imaze guhugura ba rwiyemezamirimo barenga 500.000.
