Turi hafi imwe mumatariki yingenzi yo kugurisha muri Berezile: Kuwa gatanu wumukara. Ariko, birakenewe kumva ko imbaraga zamasoko zahindutse mumyaka yashize, kandi abamamaza bakeneye guhuza niyi mpinduka kugirango bakoreshe neza amahirwe yatanzwe muriki gihe.
Turashobora kuvuga ko mumyaka ibiri ishize, weekend yo kuwa gatanu wumukara yateje gucika intege, bitageze kubyo byari byitezwe muri rusange - nubwo ibikorwa byo kugurisha ukwezi muri rusange byagaragaje kwiyongera guhoraho uko umwaka utashye. Ibi bizana isoko ryiyongera kubizwi kwizina rya Ugushyingo.
Mu 2023, vendredi yirabura yinjije miliyari 4.5 z'amadolari y'Amerika mu bucuruzi bwo kuri interineti, 14.4% ugereranije n'umwaka ushize. Icyakora, urebye ukwezi kose k'Ugushyingo 2023, ibicuruzwa byo muri Berezile byiyongereyeho 2,2% ugereranije n'icyo gihe cyo mu 2022, nk'uko IBGE (Institute of Geography and Statistics). Ubushakashatsi ku isi bwakozwe n’inzu ya RTB bwerekanye ko Ugushyingo bitanga impinduka zigera kuri 20% kurusha impinga ya kabiri y’umwaka (Ukuboza), byerekana akamaro ko gutegura igenamigambi rirenze ku wa gatanu w’umukara.
Ku baguzi benshi, Umukara Ugushyingo ni amahirwe yo kuzigama amafaranga no gushora imari nini, kuko benshi bategereje iki gihe kugirango bagure ibintu bikomeye. Kubwibyo, mugihe mbere ibyateganijwe byari bigarukira kumunsi umwe wamasezerano, uyumunsi ibirori birakwirakwira, hamwe nabaguzi biteze igihe kirekire cyo kuzamurwa.
Gutegura no gutegereza ni ngombwa.
Kugirango umenye neza imbaraga zawe mugihe kimwe mubihe byingenzi kuri e-ubucuruzi, ni ngombwa gutegura ingamba ngufi, ziciriritse, nigihe kirekire. Kugirango ukoreshe ibishoboka byose bijyanye niyi tariki, ni ngombwa gutegura ikirango cyawe nurubuga rwawe kubwamahirwe yo kugurisha twese tugamije mu Gushyingo.
Amakuru aturuka mu nzu ya RTB ku wa gatanu w’umukara yerekana ko abamamaza bashora imari mu bikorwa byo gushakisha ubukangurambaga guhera mu gihembwe cya gatatu cy’umwaka bakunda kugera ku bisubizo byiza mu Gushyingo, ahanini kubera ko bubaka urwego runini rw’abakoresha kugira ngo bahindure ibikorwa byo guhindura ibintu nko gusubira inyuma.
Ibi ni ukubera ko mu Gushyingo k'Umukara habaho kwiyongera inshuro 4.5 mu mubare w'abakoresha bifatanya n'ibirango, ndetse no kwiyongera inshuro 3,7 iyo turebye abakoresha badakora, ibyo bikaba byerekana ubushobozi bw'itariki yo kongera abakiriya binyuze mu gushakisha no kwiyamamaza.
Igenamigambi ritegura itangazamakuru kuri vendredi y'umukara
- Gukwirakwiza igishoro cyawe: aho kugirango ugenwe itariki yagenwe, shora muburyo bwumukara Ugushyingo hanyuma utangire ibyifuzo iminsi mike cyangwa ibyumweru mbere;
- Ongera kandi ususurutsa abakoresha bawe hakiri kare: guhera mu gihembwe cya gatatu, shora mubikorwa byo kwiyamamaza kugirango ubyibushye kugurisha ibicuruzwa kandi ushoboze gupima ingano yo guhindura mu Gushyingo;
- Itandukanye n'amarushanwa: shiraho amahirwe yihariye cyangwa kugabanuka, nkurupapuro rwihariye rwo kugabanya ibicuruzwa hamwe nabafatanyabikorwa (gufatanya);
- Menya abakwumva: kora ikizamini cya A / B hakiri kare kugirango wumve ubutumwa, ibyaremye, kandi bitanga akazi neza hamwe nabakumva;
- Shyiramo utundi turere muri gahunda: reba guhuza ibarura n'ibikoresho hamwe na e-ubucuruzi, kugirango wirinde kuranga no kugaburira amakosa;
