Igisobanuro:
Ubucuruzi bugendanwa, bukunze kwitwa m-ubucuruzi, bivuga ibikorwa byubucuruzi nibikorwa bikorwa hakoreshejwe ibikoresho bigendanwa, nka terefone na tableti. Nukwagura ibikorwa bya e-ubucuruzi gakondo, byahujwe no kugenda no korohereza ibikoresho byoroshye.
Igitekerezo nyamukuru:
M-ubucuruzi bukubiyemo ibikorwa byinshi, kuva kugura no kugurisha ibicuruzwa na serivisi kugeza kuri banki zigendanwa, kwishura hakoreshejwe Digital, no kohereza amafaranga, byose bikorwa binyuze mubikoresho bigendanwa bihujwe na interineti.
Ibiranga ubucuruzi bugendanwa:
1. Kugerwaho: Emerera ibikorwa igihe icyo aricyo cyose, ahantu hose.
2. Kwishyira ukizana: Gutanga ubunararibonye bwo guhaha ukurikije aho umukoresha akunda n'ibyo akunda.
3. Akanya: Yorohereza kugura byihuse kandi byihuse.
4. Guhuza ikoranabuhanga: Koresha ibintu nka GPS, kamera, na NFC kugirango uzamure uburambe bwabakoresha.
5. Omnichannel: Ihuza nindi nzira yo kugurisha, nkububiko bwumubiri nurubuga.
Ikoranabuhanga ritwara M-Ubucuruzi:
1. Porogaramu igendanwa: Ihuriro ryihariye ryo guhaha na serivisi.
2. Imbuga zishubije: Urupapuro rwurubuga rwiza kugirango urebe kubikoresho bigendanwa.
3. NFC (Hafi y'itumanaho ryumurima): Gushoboza kwishura utabishaka.
4. Kode ya QR: Yorohereza kubona amakuru byihuse no kwishyura.
5. Umufuka wa Digital: Babika neza amakuru yo kwishyura.
6. Ukuri kwukuri (AR): Kongera uburambe bwo guhaha hamwe no kubona amashusho.
7. Ubwenge bwa artificiel: Itanga ibyifuzo byihariye hamwe nubufasha bwabakiriya.
Inyungu z'ubucuruzi bugendanwa:
1. Ku baguzi:
Ibyoroshye no kugerwaho
Igiciro cyoroshye no kugereranya ibicuruzwa
Ibyifuzo byihariye
Uburyo bworoshye bwo kwishyura
2. Kubucuruzi:
- Kwagura abakiriya kugera
Amakuru yingirakamaro kumyitwarire yabaguzi.
- Amahirwe yo kwamamaza
- Kugabanya ibiciro byakazi
Ibibazo byubucuruzi bugendanwa:
1. Umutekano: Kurinda amakuru yoroheje no gukumira uburiganya.
2. Uburambe bwabakoresha: Menya neza intera igaragara kuri ecran nto.
3. Guhuza: Gukemura nuburyo butandukanye muburyo bwa enterineti.
4. Gutandukanya ibikoresho: Guhuza na sisitemu zitandukanye zikorwa nubunini bwa ecran.
5. Guhuza sisitemu: Huza na e-ubucuruzi buriho hamwe na sisitemu yo kuyobora.
Inzira mu bucuruzi bugendanwa:
1. Abafasha mu majwi: Kugura bikozwe binyuze mumabwiriza yijwi.
2. Ubucuruzi mbonezamubano: Guhuza guhaha hamwe nimbuga nkoranyambaga.
3. Virtual Reality (VR): Ubunararibonye bwo guhaha.
4. Interineti yibintu (IoT): Ibikoresho bihujwe byorohereza kugura byikora.
5. Kwishura biometrike: Gukoresha igikumwe cyangwa kumenyekanisha mumaso kugirango wemeze.
6. 5G: Kongera umuvuduko nubushobozi kuburambe bwa m-ubucuruzi.
Ingamba zo gutsinda muri M-Ubucuruzi:
1. Igishushanyo-cyambere cya mobile: Shyira imbere uburambe bwa mobile.
2. Kunoza umuvuduko: Menya neza ko wapakurura vuba page na porogaramu.
3. Kugenzura byoroheje: Kugabanya ubushyamirane muburyo bwo kwishyura.
4. Kwishyira ukizana: Gutanga ibyifuzo nibyifuzo.
5. Omnichannel: Kwinjiza kumurongo no kumurongo wa interineti.
6. Umutekano ukomeye: Shyira mu bikorwa ingamba zo kurinda amakuru no gukumira uburiganya.
Ingaruka mu bukungu:
1. Kwiyongera kw'isoko: M-ubucuruzi buragenda bwiyongera kwisi yose.
2. Guhindura muburyo bwo gukoresha: Guhindura muburyo abantu bagura kandi bakorana nibirango.
3. Guhanga udushya: Gushishikariza iterambere ryikoranabuhanga rishya nubucuruzi bwubucuruzi.
4. Kwinjiza amafaranga: Kugera kuri serivisi zimari kubantu badafite amabanki.
Umwanzuro:
Ubucuruzi bugendanwa bugaragaza impinduramatwara muburyo dukora ibikorwa byubucuruzi, bitanga urwego rutigeze rubaho rworoshye kandi rworoshye. Mugihe ikoranabuhanga rigendanwa rigenda ryiyongera kandi kwinjira muri terefone byiyongera kwisi yose, m-ubucuruzi buragenda bugira uruhare runini mubukungu bwa digitale. Ubucuruzi bwakira kandi buhuza niki cyerekezo gihagaze neza mubihe bizaza byubucuruzi, mugihe abaguzi bungukirwa nubukire bukize, bwihariye, kandi bworoshye bwo guhaha.
