1. Kwamamaza imeri
Igisobanuro:
Kwamamaza imeri ni ingamba zo kwamamaza zikoresha imeri zoherejwe kurutonde rwitumanaho hagamijwe kuzamura ibicuruzwa na serivisi, kubaka umubano wabakiriya, no kongera ibikorwa byamamaza.
Ibyingenzi byingenzi:
1. Intego kubateze amatwi:
- Yoherejwe kurutonde rwabafatabuguzi bahisemo kwakira itumanaho.
2. Ibirimo:
Kwamamaza, gutanga amakuru, cyangwa uburezi.
- Ibi birashobora kubamo ibyifuzo, amakuru, ibikubiye kuri blog, hamwe namakuru.
3. Inshuro:
- Mubisanzwe biteganijwe mugihe gisanzwe (buri cyumweru, kabiri-buri cyumweru, buri kwezi).
4. Intego:
- Guteza imbere kugurisha, kongera ibikorwa, no kurera kuyobora.
5. Guhitamo:
Irashobora gutandukanywa no gutegurwa hashingiwe kumibare yabakiriya.
6. Ibipimo:
Gufungura igipimo, kanda-ukoresheje igipimo, guhinduka, ROI.
Ingero:
Akanyamakuru ka buri cyumweru
- Kumenyekanisha kuzamurwa mu bihe
- Gutangiza ibicuruzwa bishya
Ibyiza:
Ikiguzi
- Bipimwa cyane
- Gushoboza gutandukanya neza
Automatable
Inzitizi:
- Irinde gushyirwaho ikimenyetso nka spam
- Komeza urutonde rwawe
- Kora ibintu bifatika kandi bikurura
2. Imeri yubucuruzi
Igisobanuro:
Imeri ihererekanya ni ubwoko bwitumanaho rya imeri ryikora ryatewe no gusubiza ibikorwa byabakoresha cyangwa ibyabaye bijyanye na konti yabo cyangwa ibikorwa byabo.
Ibyingenzi byingenzi:
1. Imbarutso:
- Yoherejwe gusubiza igisubizo cyumukoresha runaka cyangwa ibyabaye muri sisitemu.
2. Ibirimo:
Ibisobanuro, byibanze ku gutanga ibisobanuro birambuye kubikorwa cyangwa ibikorwa runaka.
3. Inshuro:
- Yoherejwe mugihe nyacyo cyangwa hafi yigihe-nyacyo nyuma yimikorere.
4. Intego:
- Gutanga amakuru yingenzi, kwemeza ibikorwa, no kunoza uburambe bwabakoresha.
5. Guhitamo:
- Byashizweho cyane bishingiye kubikorwa byihariye byabakoresha.
6. Ibyingenzi:
- Mubisanzwe biteganijwe kandi bihabwa agaciro nuwahawe.
Ingero:
Icyemezo cyo kwemeza
Kumenyesha kwishura
Gusubiramo ijambo ryibanga
Murakaza neza nyuma yo kwiyandikisha.
Ibyiza:
Igipimo cyo hejuru cyo gufungura no gusezerana
- Kunoza uburambe bwabakiriya
- Yongera ikizere no kwizerwa.
Amahirwe yo kugurisha no kugurisha.
Inzitizi:
- Kwemeza gutanga byihuse kandi byizewe
- Komeza ibikubiyemo kandi bisobanutse.
- Kuringaniza amakuru yingenzi namahirwe yo kwamamaza
Itandukaniro nyamukuru:
1. Intego:
Kwamamaza imeri: Gutezimbere no gusezerana.
Imeri yubucuruzi: Amakuru no kwemeza.
2. Inshuro:
Kwamamaza imeri: Biteganijwe buri gihe.
Imeri yubucuruzi: ishingiye kubikorwa cyangwa ibyabaye byihariye.
3. Ibirimo:
Kwamamaza imeri: Kwamamaza byinshi kandi bitandukanye.
Imeri yubucuruzi: Yibanze kumakuru yihariye yubucuruzi.
4. Ibiteganijwe kubakoresha:
Kwamamaza imeri: Ntabwo buri gihe byateganijwe cyangwa byifuzwa.
Imeri yubucuruzi: Mubisanzwe biteganijwe kandi bihabwa agaciro.
5. Amabwiriza:
Kwamamaza imeri bigengwa n'amategeko akomeye yo guhitamo no guhitamo.
Imeri yubucuruzi: Biroroshye guhinduka mumategeko agenga.
Umwanzuro:
Byombi kwamamaza imeri hamwe na imeri yubucuruzi nibintu byingenzi byingamba zifatika zifatika. Mugihe kwamamaza imeri byibanda mugutezimbere ibicuruzwa na serivisi no kubaka umubano wigihe kirekire nabakiriya, imeri yoherejwe itanga amakuru yingenzi kandi yihuse ajyanye nibikorwa byihariye byabakoresha. Uburyo bwa imeri bwatsinze muburyo bukubiyemo ubwoko bwombi, ukoresheje kwamamaza imeri kugirango urere kandi uhuze abakiriya na imeri yohereza kugirango utange amakuru akomeye kandi uzamure uburambe bwabakoresha. Ihuriro ryiza ryubu buryo bubiri rishobora kuvamo itumanaho rikungahaye, rifite akamaro, kandi rifite agaciro kubakiriya, bigira uruhare runini mugutsindira muri rusange ibikorwa byo kwamamaza hakoreshejwe ikoranabuhanga no guhaza abakiriya.

