Start2025

Annual archives: 2025

ShopNext.AI launches a new AI-based solution that promises to revolutionize catalog management in e-commerce. 

E-Commerce Update - 0
ShopNext.AI, a startup specializing in smart solutions for digital retail, has just announced the official launch of its catalog management platform...

IBM report: Average cost of a data breach in Brazil reaches R$ 7.19 million.

E-Commerce Update - 0
IBM today released its annual Cost of a Data Breach (CODB) report, revealing global and regional trends related to rising costs...

"Click to WhatsApp" strategy reduces shopping cart abandonment.

E-Commerce Update - 0
The days when a good advertisement only needed to convince the customer to click, open a website, fill out a form, and that's it, are long gone...

Alexandre de Moraes, censorship and YouTube: what is myth, what is fact, and what does the law say?

E-Commerce Update - 0
Amid intense political polarization in Brazil and the growth of opinion channels on social media, the name of Minister Alexandre de...

Meta's controversial "Pay or Consent" model in Europe is approaching Brazil.

Bruna Fabiane da Silva - 0
At the end of 2023, Meta (the parent company of Facebook, Instagram, and WhatsApp) introduced a groundbreaking model in Europe for users to choose what to use...

Blockchain: the next digital revolution is already underway.

E-Commerce Update - 0
Blockchain became known primarily for being the foundation of Bitcoin and other cryptocurrencies, but it is transcending the boundaries of the financial market...

Six marketing strategies to attract customers in 2025

E-Commerce Update - 0
In an increasingly competitive and connected market, attracting customers goes beyond promoting products or services. According to a global study by the Boston Consulting Firm...

Outdated contacts: how do they affect ROI?

Silvio Filho - 0
High investments directed towards sophisticated strategies, persuasive copy, and creative campaigns don't always translate into the expected results. This frustration, quite common in the market,...

Loja Integrada launches sales agent with Alfredo Soares and expands AI strategy for retailers.

E-Commerce Update - 0
Loja Integrada, an intelligent e-commerce platform, announced this Tuesday, the 29th, the official launch of the Bora Varejo AI Agent, created in partnership with Alfredo...

Ads Share is strategic for promotional performance in retail.

Minoru Wakabayashi - 0
Did you know that a pencil can write a straight line up to 56 km long? That sharks go into a coma if they are upside down...?.
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