Kua pānuitia e te Interactive Advertising Bureau (IAB) Brazil tētahi akomanga matua ko "Te Whakamahinga Whaihua o te AI Whakaputa i roto i te Pānui Mamati." Ko te huihuinga ipurangi, kua whakaritea mō te 1 o Ākuhata mai i te 10:00 AM ki te 12:00 PM, ka huihui mai ngā kaiwhakahaere rongonui o te umanga pānuitanga ki te matapaki me pēhea te whakarerekētanga o te Matauranga Horihori i te waihanga me te whakahaere i ngā kaupapa pānuitanga.
Ka hipokina e te akomanga matua ngā kaupapa nui pēnei i te whakawhaiaro matatau, whānui o ngā ihirangi pānuitanga me te whakamahi i ngā raraunga tika hei whakapiki i te whai huatanga me ngā hua o ngā kaupapa whakatairanga. Mā te whakatakotoranga ipurangi ka taea e ngā tohunga o Brazil katoa te uru atu ki ngā māramatanga e tukuna ana e ngā kaikōrero.
Kei roto i ngā tāngata kua whakaūtia ko Marcondes Farias, Kaiwhakahaere Hokohoko Hua i Microsoft Brazil me Mexico; ko Lui Lima, kaiwhakahaere auaha i Talent me te ahorangi i Miami Ad School; ko Lucas Reis, perehitini o ABMP me te Tiamana VP o Zygon AdTech & Data Solutions; ko Leo Villanova, Tumu Whakarae o Villanova Digital; me Patrícia Souza, Kaiwhakahaere Whenua i Channel Factory.
He nui ngā wheako o ia kaikōrero i roto i ā rātou ake mara, mai i te hangarau me te hoahoa ki te hokohoko matihiko me te tātari raraunga. Ko te whakakotahitanga o ō rātou pūkenga ka tuku i tētahi tirohanga whānui me te whai hua mō te whakamahinga o te AI i roto i te pānuitanga matihiko.
He wāhi ahurei tēnei huihuinga mā ngā tohunga o te umanga ki te whakahou i ō rātou mōhiotanga mō ngā au hou me ngā tikanga o te AI e whakamahia ana ki te pānuitanga mamati.
Mō ētahi atu pārongo me te rēhitatanga, ka taea e te hunga e hiahia ana te uru atu ki te whārangi akomanga matua mana mā te hononga i whakaratohia e IAB Brasil.
