Ko Joia | Ko Experiências que Transformam, he tari e tohu ana i te hokohoko ora me ngā huihuinga umanga, e whakanui ana i ngā tau 12 o te auahatanga me te hiranga me ngā whakaingoatanga mō ngā tohu e rua tino rongonui o te rāngai: ko te Prêmio Caio, e kiia ana ko te "Oscar of Events," me ngā Tohu AMPRO Globes, te tohu hokohoko ora nui rawa atu i Brazil.
I puta te whakamihi mai i te keehi TikTok Arena, he kaupapa ā-ao i whakawhanakehia mō TikTok for Business. I tū i waenga i te Mei 2023 me te Paenga-whāwhā 2024, ko te wāhi 800 m² i Vila Olímpia, São Paulo, i hurihia e Joia hei taiao maha-mahi me ngā tirohanga hou me ngā hangarau hou hei manaaki i ngā huihuinga auaha a te kamupene. I roto noa i te 12 marama, 145 ngā huihuinga i tū, i pā ki te neke atu i te 12,000 kiritaki me te 2,700 kaihanga ihirangi, i whakapūmau i te wāhi hei paearu mō ngā wheako rumaki me te auaha.
I ngā Tohu Caio o te tau 2024, ko Joia tētahi o ngā kaitono whakamutunga i te wāhanga Hanganga Hangarau mō ngā Takahanga, ā, i ngā Tohu AMPRO, e rua ngā wāhanga e whakataetae ana te tari: Ko te Kaupapa Whakatenatena Pai rawa atu me te Kaupapa Pakihi-Tukutuku Pai rawa atu. E whakaata ana ēnei tohu i te kaha o te tari ki te tuku otinga auaha me te whai pānga nui, me te whakatinanatanga tino pai e arotau ana i ngā rauemi me te whakanui ake i ngā painga.
Te Take TikTok Arena – I whānau mai te TikTok Arena i tētahi wero: te waihanga i tētahi wāhi whakahihiri, whai hua hoki i roto i ngā rā 15 noa iho, e whakaata ana i te mauri ora me te motuhake o te tūāpapa TikTok. Kāore i te nui noa atu i ngā tumanakohanga te tari, engari i whakatinanahia hoki he raupapa o ngā otinga auaha, pērā i te whakaahua matawhānui hei urutau tere i ngā taiao, te whakaora katoa i te whare, me te waihanga i ngā wāhi ka taea te whakarite mō ngā whakaahua me ngā ataata.
Haunga te panonitanga ā-tinana, i whakahaerehia e te TikTok Arena ngā huihuinga e tūhura ana i ngā kaupapa pēnei i te whakaurunga, te whakamana i ngā wāhine, me te whakanui i te auahatanga, me ngā kaupapa pēnei i te #TikTokEsportesRoadToOlympics me te #TikTokMaisQueUma. Ko te rautaki i whakamaheretia marietia e Joia i whakaurua he kaupapa kanorau, e kukume ana i te katoa mai i ngā kaiwhakatairanga mamati ki ngā waitohu nui, ā, i hua ake he whai wāhi waro whakamiharo me te neke atu i te 4,000 tirohanga ki ngā pou e pā ana ki te wāhi, e whakakaha ana i te tūranga o TikTok hei tūāpapa whai pānga ā-ao.
E ai ki a Flávia Morizono, te kaiwhakaū o Joia, "Nui atu i te kaupapa noa iho a TikTok Arena; he whai wāhitanga ki te whakaatu me pēhea te hanga hononga tūturu me te maumahara ki ngā wheako whaiaro. Ko te whai wāhi ki te whiringa toa i roto i ēnei tohu he whakamihi i te mahi pono a tā mātou tīma me te mahi tahi me ngā kiritaki matakite pēnei i a TikTok."
Ka tū te hui whakawhiwhinga AMPRO i te Tūrei e tū mai nei, te 26 o Noema; ā, ka tū te hui whakawhiwhinga Caio i te 10 o Tīhema, 2024. Ahakoa ngā tumanakohanga teitei, e whakanui ana a Flávia "ahakoa te putanga, ka whakakaha ake a Joia i tana kaupapa ki te huri i ngā whakaaro hei wheako whakarerekē, me te hono i ngā waitohu me ngā tāngata ki te auahatanga me te pānga."
