Txawm hais tias muaj coob tus tseem pom Dub Friday ua ib hnub ntawm kev txo nqi, cov khw muag khoom npaj tau tshaj plaws twb paub tias nws tau dhau los ua lub caij muag khoom tiag tiag - thiab cov uas tsis tau ua ntej ntawm qhov nkhaus poob tawm. Raws li Ecommerce na Prática , lub vev xaib tshwj xeeb hauv kev kawm e-lag luam, qhov kev tshwm sim muaj zog footfall nce kev sib tw thiab yuav tsum tau muaj ntau yam kev npaj tswv yim los ntawm cov tswv lag luam.
"Black Friday tau ua tiav nyob rau hauv Brazil tau ob peb xyoos tam sim no. Yog li ntawd, peb twb paub lawm tias cov khw muag khoom uas npaj ua ntej muaj qhov zoo dua ntawm kev muag ntau ntxiv thoob plaws lub Kaum Ib Hlis, tsis yog nyob rau hnub ntawm qhov kev tshwm sim. Cias muab, Dub Friday tsis yog hais txog kev tsim kho, tab sis hais txog kev npaj thiab ua kom tiav nrog tsawg li tsawg tau yuam kev, "hais tias Fábio Ludtica, tus kws tshaj lij ntawm Fábio Ludática.
Raws li qhov no, lub tsev kawm ntawv, ua ke nrog Fabio, muab qee cov tswv yim rau cov neeg ua lag luam los npaj rau Dub Friday 2025:
1. Npaj koj qhov kev tshaj tawm ua ntej: Hnub Friday Dub yog hnub tseem ceeb tshaj plaws ntawm lub khw muag khoom: nws yog lub hli tag nrho ntawm cov sijhawm. "Hnub no, Dub Friday tsis txwv rau ib hnub nkaus xwb. Cov khw muag khoom yuav tsum tsim lub sijhawm tshaj tawm thiab siv cov phiaj xwm mus ntev kom cov neeg siv khoom koom nrog thiab nce kev hloov pauv," Ludke hais.
2. Ua kom muaj kev kwv yees hauv cov khoom muag thiab kev xa khoom: Kev xav tau ntau ntxiv yuav tsum tau npaj ntxiv hauv kev tswj cov khoom thiab xa khoom. Kev npaj cov neeg muag khoom, tshuaj xyuas cov ntawv cog lus, thiab kwv yees cov ntim khoom kom tsis txhob muaj teeb meem nyob rau lub sijhawm kawg. "Muaj ntau lub khw muag khoom poob muag vim tsis muaj lub koom haum cov khoom muag lossis kev xa khoom qeeb. Thaum lub sij hawm muaj kev xav tau siab, kev cia siab tias qhov taw tes no muab kev ruaj ntseg rau cov neeg siv khoom thiab txhawb nqa lub npe lub npe."
3. Cov phiaj xwm phiaj xwm phiaj xwm kev lag luam: Kev sib txuas lus yog qhov tseem ceeb rau kev vam meej nyob rau lub sijhawm no. Kev nqis peev hauv cov phiaj xwm tus kheej ua raws li koj cov neeg siv lub hom phiaj pab ua kom tau txais txiaj ntsig zoo tshaj plaws. "Nws tsis txaus los muab qhov luv nqi; koj yuav tsum sib txuas lus tus nqi. Ib qho kev sib tw zoo, nrog cov lus meej thiab cov hom phiaj, ua rau kom muaj kev ntseeg siab thiab sib txawv ntawm koj lub khw los ntawm kev sib tw," hais Fabio.
4. Ua kom muaj kev sib koom tes nrog cov neeg muag khoom: Thaum lub sij hawm Dub Friday, kev kwv yees hauv kev xa khoom tseem ceeb npaum li kev npaj muag. Sib tham txog hnub kawg ua ntej thiab ua txhua yam nrog koj cov neeg muab khoom. "Kev cia siab tias kev sib tham thiab tsim kev sib koom tes ua kom muaj kev ruaj ntseg ntau dua los tswj cov khoom muag thiab pab cov neeg siv khoom zoo."
5. Txhais cov cai meej kom nyiam thiab khaws cov neeg siv khoom: Ntxiv nrog rau kev txo nqi, cov neeg siv khoom nrhiav kev ntseeg siab. Kev sib pauv, xa rov qab, thiab kev them nyiaj kom meej yog qhov kev sib tw kom zoo dua. "Thaum cov neeg siv khoom nkag siab tias yuav xav li cas txog cov ntsiab lus thiab kev lees paub, lawv xav tias muaj kev ntseeg siab ntau dua ntawm kev yuav khoom. Siv qhov tseeb no rau koj kom zoo dua nrog cov tswv yim uas npog tag nrho lub sijhawm," tus kws tshaj lij taw qhia.
Thaum kawg, Fabio Ludke hais ntxiv tias kev npaj yuav tsum mus dhau ntawm kev tshaj tawm. "Black Friday yog lub sijhawm zoo los txhawb kev sib raug zoo nrog cov neeg siv khoom uas twb muaj lawm. Tsim cov neeg siv khoom hauv paus, rov koom nrog cov neeg siv khoom uas twb muaj lawm, thiab tsim cov kev paub dhau los uas tsim kev ntseeg siab yog cov tswv yim uas tau txais txiaj ntsig thiab txhawb kev loj hlob mus ntev."