Volkswagen ua Brasil tab tom nthuav dav nws cov digital muaj nyob thiab nthuav tawm cov khoom lag luam thiab cov khoom siv hauv khw ntawm Shopee, yog ib lub khw loj tshaj plaws hauv lub tebchaws, nkag mus txhua hli los ntawm kwv yees li ib feem peb ntawm cov neeg Brazilian. Qhov tshiab feature no muab cov neeg siv khoom yooj yim dua rau kev yuav khoom Volkswagen cov khoom ncaj qha los ntawm VW Dealer Network ntawm lawv cov smartphones, ruaj ntseg thiab sai.
Yuav ua li cas nrhiav tau lub khw Volkswagen ntawm Shopee
Thaum tshawb nrhiav "Volkswagen" hauv lub app, cov neeg siv khoom yuav pom ib daim chij ntawm lub hom ua ntej cov khoom tshwm sim. Tsuas nyem thiab txaus siab rau qhov kev paub yooj yim, nrawm thiab txhim khu kev qha.
Lub khw Volkswagen yog ib feem ntawm Shopee's 'Cov Khw Muag Khoom', qhov chaw uas coj los ua ke ntau dua 1,000 lub npe loj. Hauv kev ua lag luam, cov neeg siv khoom tuaj yeem siv cov kev sib raug zoo tshawb nrhiav kom pom cov khoom pib rau lawv lub tsheb, thiab tseem muaj kev nkag mus rau Mechanic Club, uas muaj cov txiaj ntsig tshwj xeeb xws li kev txo nqi thiab kev tshwj xeeb.
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Ntawm lub khw Volkswagen official ntawm Shopee, cov neeg siv khoom tuaj yeem nrhiav txhua yam los ntawm cov khoom siv (lubricants, roj injectors, engine thiab ignition Cheebtsam) mus rau accessories thiab cov khoom ntawm VW Collection kab, xws li khaub ncaws, kaus mom, mugs, thiab ntau ntxiv.
Volkswagen yog tus thawj coj hauv kev muag khoom online ntawm cov khoom thiab cov khoom siv.
Volkswagen do Brasil kuj muaj nws lub vev xaib, Peças.VW , thiab lwm yam. Hauv kev muag khoom online, cov khoom thiab cov khoom siv tau raug muag ncaj qha los ntawm Volkswagen Dealer Network.
"Volkswagen tuaj txog ntawm Shopee txhawb peb lub tswv yim ntawm kev muab kev ua tau zoo, kev yooj yim, thiab kev ruaj ntseg rau cov neeg siv khoom, nrog cov khoom qub thiab cov khoom siv hauv ib puag ncig digital txhim khu kev qha. Qhov kev txav no qhia tau hais tias lub zog ntawm Volkswagen hom nyob rau tom khw thiab cov neeg siv khoom ntseeg siab tau yuav cov khoom ncaj qha los ntawm VW Dealer Network. Txij li thaum 2017, Volkswagen tau nqis peev hauv online, muag khoom thiab muag khoom ntawm $ 2. 200 lab nyob rau hauv tag nrho cov ntim thoob plaws digital channel xyoo no ib leeg, peb twb tau sau npe ntau dua 3 lab mus ntsib thiab muag ntau dua 100,000 yam khoom hauv online ua rau peb ncav cuag thiab ntxiv dag zog rau VW cov neeg siv khoom, "hais tias Gustavo Ogawa, Tus Thawj Coj Tom Qab Muag ntawm Volkswagen ua Brasil.
"Volkswagen tuaj txog rau lub sijhawm thaum cov khoom lag luam tau nce ntau thiab ntau dua ntawm Shopee. Peb tau nthuav dav muaj cov neeg tsim khoom lag luam thiab cov hom lag luam thiab tsim cov tswv yim xws li Mechanic Club, uas coj cov neeg tuaj yeem los ze zog rau cov khoom uas lawv xav tau, nyab xeeb thiab yooj yim. Rau VW, qhov no txhais tau tias pom ntawm app nkag mus hauv Brazil txhua hli, txawm tias ib feem peb ntawm cov neeg siv khoom tiav. qhov chaw, ”hais tias Felipe Lima, Tus Thawj Coj ntawm Kev Txhim Kho Kev Lag Luam ntawm Shopee.
Yuav ua li cas VW los ua tus naj npawb 1 online muag khoom ntawm cov khoom thiab cov khoom siv.
Ntau yam ua rau Volkswagen ua Brasil ua tus naj npawb 1 automaker hauv online muag khoom ntawm cov khoom thiab cov khoom siv, nrog kev loj hlob ntawm 24% xyoo no.
Kev ua tau zoo thiab kev ntseeg siab: qhov tseeb ntawm Volkswagen qhov chaw thiab cov khoom siv zoo sib xws nrog qhov zoo thiab kev ntseeg siab. Cov neeg siv khoom paub tias lawv tab tom yuav khoom uas tau tsim thiab sim rau lawv lub tsheb, lav kev nyab xeeb thiab kav ntev.
Muaj cov khoom lag luam dav: Volkswagen muaj ntau phau ntawv teev npe ntawm cov khoom thiab cov khoom siv, suav nrog nws cov ntaub ntawv ntawm cov qauv tsheb, los ntawm cov laus tshaj plaws mus rau qhov tshaj tawm tsis ntev los no.
VW Dealership Network: Lub zog ntawm Volkswagen Dealership Network, nrog 470 lub khw muag khoom hauv Brazil, 200 ntawm cov khoom muag hauv online, pab txhawb kev ua lag luam e-lag luam, ua kom cov khoom xa tuaj sai thiab kev txhawb nqa rau cov neeg siv khoom.
Volkswagen After-Sales Vale +: Volkswagen qhov chaw muag khoom tom qab, ib txwm muaj, muab kev txhawb nqa los txhim kho kev lag luam ntawm cov neeg kho kev ywj pheej thiab ua kom yooj yim thiab nyab xeeb rau lawv cov neeg siv khoom.
Kev nqis peev hauv kev tshaj tawm: Volkswagen tau pib ua kev nqis peev ntau hauv kev tshaj tawm hauv kev lag luam, tso cai rau nws cov khw muag khoom thiab tshaj tawm kom muaj txiaj ntsig zoo nrog cov neeg siv khoom.
