Nyob rau yav tsaus ntuj ntawm Dub Friday, lub sijhawm muaj kev lag luam loj tshaj plaws rau kev lag luam e-lag luam, cov haujlwm ntawm cybercriminals tseem nce ntxiv. Tus naj npawb ntawm cov nplooj ntawv cuav - clone qhov chaw lossis qhov chaw simulating Black Friday promotions - nquag nyob rau lub sijhawm ua ntej Dub Friday xyoo 2024 yog peb npaug ntau dua qhov uas tau saib xyuas tib lub sijhawm hauv 2023, raws li kev tshawb fawb los ntawm Branddi. Cov nplooj ntawv cuav no ua rau cov npe muaj zog thiab lees paub - xws li Amazon, Mercado Livre, Nike, thiab lwm yam. Cov feem cuam tshuam feem ntau yog zam thiab khaub ncaws (30.2%), e-lag luam / khw muag khoom (25.1%), thiab tshuaj ntxiv (14.3%).
Raws li cov ntaub ntawv los ntawm Febraban (Brazilian Federation of Banks), cov kev dag ntau tshaj plaws hauv Brazil koom nrog cloning messaging apps, fake promotions, thiab fake call centers. Sinch, tus thawj coj thoob ntiaj teb hauv kev sib txuas lus omnichannel, txhawb ntxiv tias cov kev tawm tsam no tau dhau los ua neeg ntse dua, suav nrog cov thev naus laus zis xws li spoofing, automated messaging, social engineering, thiab txawm tias lub suab thiab cov duab sib sib zog nqus.
Ntawm cov kev pheej hmoo raug txheeb xyuas yog cov kev dag ntxias uas siv cloned messaging apps thiab fake SMS lus, cov neeg ua phem ua phem rau cov tsev txhab nyiaj, cov tuam txhab logistics, lossis cov khw muag khoom, nrog rau kev siv phishing, qhov chaw hu xov tooj cuav sim nyiag cov ntaub ntawv rhiab heev. "Tsis tas li tseem ceeb yog qhov kev tshaj tawm dag zog nrog cov kev sib txuas tsis zoo uas siv lub siab ceev kom ua rau muaj kev cuam tshuam, kev siv cov xov tooj ntawm tes tsis txaus ntseeg muaj peev xwm cuam tshuam cov teeb liab thiab kev cuam tshuam kev sib txuas lus, thiab kev siv cov cuab yeej txawj ntse ntxiv los simulate lub suab thiab cov duab ntawm cov neeg paub," hais txog Liz-Zorzo , Ntiaj teb no Anti-Fraud Manager.
Sinch ua haujlwm thoob plaws hauv kev tawm tsam kev dag ntxias, muab cov tswv cuab tiv thaiv kev dag ntxias, foob pob hluav taws kev nyab xeeb, kev coj tus cwj pwm ntawm lub sijhawm thiab kev tsom xam tsheb, ntaus ntawv ntiv tes, thiab koom tes nrog cov neeg ua haujlwm los thaiv txoj kev tsis raug cai. Tsis tas li ntawd, nws muab ob qho xwm txheej lossis ntau qhov kev lees paub (2FA / MFA) cov cuab yeej ntawm SMS, WhatsApp, RCS, email, lossis lub suab, kom ntseeg tau tias kev sib txuas lus ntawm kev lag luam thiab cov neeg siv khoom muaj kev nyab xeeb thiab txheeb xyuas tau.
Hauv kev lag luam ib puag ncig, lub tuam txhab pom zoo kom siv cov kev txheeb xyuas, cov cai tswj kev ruaj ntseg, thiab kev cob qhia tas mus li rau pab pawg tawm tsam kev tawm tsam kev sib raug zoo, ntxiv rau kev siv cov lus siv tau cov txheej txheem thiab cov lus tshaj tawm rau cov neeg siv khoom.
Rau cov neeg siv kawg, cov lus qhia yuav tsum tsis txhob cuam tshuam nrog cov kev sib txuas lossis cov lej tau txais hauv cov lus tsis xav tau, ceev faj ntawm kev sib txuas lus nrog kev nkag siab ceev lossis cov lus cog tseg tsis muaj tseeb, txheeb xyuas cov neeg xa ntawv, txheeb xyuas cov lus, thiab ib txwm nrhiav kev sib cuag ncaj qha nrog cov tuam txhab los ntawm cov kev cai, xws li cov ntawv thov lossis cov lej luam tawm ntawm daim npav ua lag luam. Nws tseem yog ib qho tseem ceeb kom khaws cov social media accounts ntiag tug thiab tsis txhob teb cov xov tooj tsis paub.
"Lub ntsiab tseem ceeb ntawm peb cov kev daws teeb meem yog tuav lub sijhawm sib tw thiab ruaj ntseg, txawm tias nyob rau hauv cov xwm txheej nyuaj, xws li kev ua haujlwm sab nraum lub nroog loj. Peb muaj peev xwm sib sau ua ke, txo cov sijhawm rov qab logistics thiab, qhov tseem ceeb tshaj, lav kev sib txuas lus ruaj ntseg rau cov tuam txhab thiab cov neeg siv khoom," Liz Zorzo ntxiv..
Nyob rau hauv ob peb xyoos tom ntej no, kev dag ntxias yuav tsum dhau los ua ntau dua, nrog rau kev siv cov kev txawj ntse txawj ntse rau kev tawm tsam tus kheej thiab kev loj hlob ntawm kev sib sib zog nqus tau siv rau tub sab nyiag neeg. Hauv qhov xwm txheej no, Sinch tswj hwm kev ruaj ntseg thiab pab pawg tiv thaiv kev dag ntxias uas txuas ntxiv txhim kho cov haujlwm tshiab raws li kev kawm tshuab, kom ntseeg tau tias nws cov kev daws teeb meem hloov zuj zus ntawm tib lub nrawm raws li kev hem thawj.
