I te mea e puta mai ana ngā mano tini o ngā pakihi hou i ia tau, ka noho te mākete hei papa pakanga tūturu mō ngā kamupene hou. Mā te whakataetae ki ngā kamupene nui ka hangaia he rautaki auaha, engari i roto tonu i tēnei horopaki ka nui te hiranga o te waitohu. E whakanui ana a Eros Gomes, he tohunga waitohu, ehara te waitohu i te tohu noa iho; mā te waitohu ka taea te hanga hononga i waenga i ngā kiritaki, ngā kaipupuri hea, me ngā kaimahi, e tautuhi ana i te tirohanga a te mākete ki tō kamupene.
Ko te waitohu he tauira whakahaere pakihi e whai ana kia mōhio te marea ki tō waitohu, kia hono atu hoki ki a rātou. Kei roto i tēnei ko ngā mea katoa mai i te ingoa me te tohu ki ngā uara me te kaupapa o tō kamupene, engari he nui atu i tērā. Ko te waitohu he hononga ki ngā kaipupuri katoa i roto i te huarahi rautaki. Mō ngā pakihi hou, he mea nui tēnei hanganga: "Ki te kore he tuakiri waitohu kaha, ahurei hoki, he uaua ki te tū motuhake me te whiwhi i te pono o te kiritaki," te kōrero a Eros Gomes. Ko te haumi ki te waitohu ehara i te mea hei wehewehe; he pou rautaki mō te oranga me te tipu o te pakihi.
Ngā Hipanga Tuatahi hei Whakawhanake i te Waitohu o tō Pakihi Hokohoko
1. Tautuhia tō Kōrero me tō Kaupapa: I mua i te waihanga i tētahi rauemi tirohanga, he mea nui kia whakatūria te kōrero mō tō pakihi hou. He aha te take i noho ai tō kamupene? He aha te pānga e hiahia ana koe ki te whakaputa? Mā ēnei whakautu ka āwhina i te hanga i te kaupapa o tō waitohu, ka waihanga i tētahi hononga kare ā-roto ki tō hunga whakarongo.
2. Kōwhiria he Ingoa e Maumaharatia Ana: Me ngāwari te maumahara ki te ingoa o tō kamupene, me ahurei, ā, me whakaatu hoki i ngā uara o te waitohu. "Āta karohia ngā ingoa uaua, ngā ingoa rānei ka pōhēhētia ki ngā ingoa o ngā kaiwhakataetae; ko te māmā me te taketake ō hoa pai," te tūtohu a Eros.
3. Whakawhanakehia he Tuakiri Tirohanga Kotahi: Ehara i te mea he tohu anake te tuakiri tirohanga; engari kei roto ko ngā tae, te momotuhi, me te hoahoa e whakaatu ana i te mauri o te waitohu. E whakanui ana a Eros "ko ngā tae me ngā momotuhi ōrite puta noa i ngā wāhi katoa ka hanga he ahua kaha, ka taea te mōhio."
Ko te hoahoa whakairoiro tētahi o ngā pou o te waitohu mō ngā pakihi hou. Mai i te tohu ki te hoahoa paetukutuku me ngā rauemi hokohoko, me whakaata ia āhuatanga tirohanga i te tuakiri o te waitohu. He maha ngā pakihi hou e karo ana i te utu kaihoahoa nā te utu, engari e kī ana a Eros he otinga utu iti pēnei i ngā ratonga hoahoa whakairoiro mutunga kore, e tuku ana i te kounga me te auau me te kore e whakaiti i te tahua.
Engari ko tēhea te huarahi me anga atu koe? Āe, he tukanga hihiri te waihanga i tētahi waitohu. Mā ngā urupare a te kiritaki, te tātari mākete, me ngā au auahatanga e ārahi te whanaketanga tonu o tō tuakiri. "Kia tuwhera tonu ki ngā whakarerekētanga, ahakoa i roto i te whakawhitiwhiti kōrero, i te tuakiri tirohanga rānei, kia mau tonu ai te hiranga o tō waitohu," te tohutohu a Eros.
He rawa kore e kitea te waitohu, engari he taonga kaha, e kore e taea te huna, engari he mea nui atu i te hua, i te ratonga rānei. Ko te haumi ki tētahi tuakiri waitohu pakari, pono hoki te ara mō ngā pakihi hou e hiahia ana ki te tū motuhake me te hanga i tētahi taonga tuku iho pumau i roto i te mākete whakataetae.
