2025 Will be a golden year for Brazilian e-commerce and will boost technology companies

The year 2025 emerges as a promising scenario for Brazilian e-commerce. According to the Brazilian Electronic Commerce Association (ABComm), the growth projection for the sector is 10% compared to 2024, achieving a turnover of R$ 224.7 billion this year.For Elton Matos, founding partner and CEO of Airlocker, the first Brazilian franchise of smart cabinets, the change in consumer habits, with more Brazilians adhering to online shopping, a range of opportunities arises for companies seeking to expand their operations. 

“As digital consumption grows, the need to invest in innovative solutions to solve logistics challenges also increases, especially with regard to product deliveries.The possibility of the deliveryman appearing at a time when there is no one to receive or leave the order in an unsafe place, are increasingly frequent concerns among consumers”, reveals the CEO.

According to a survey conducted by Octadesk and Opinion Box, 77% of more than 2 thousand respondents said they bought online throughout 2024. Considering the potential of the context, companies that work with alternatives that bring more security and practicality to the daily lives of consumers are well positioned to stand out as a promising trend in the market, as is the case of smart cabinets. These devices, increasingly common in urban areas, offer an efficient and convenient way for deliveries to be made more safely, allowing consumers to withdraw their orders at flexible times, in addition to providing greater control over the purchase and solve logistical problems.

The entrepreneur states that technology is no longer just a differential and has become an essential element in the daily routine of the population. “A Airlocker is a reflection of new consumption habits, acting in the final stage of the logistics chain, in what we call mile’, a kind of intermediary between the distribution centers and the end consumer.In the last two years, we have grown 200% and currently are about three thousand goods delivered through our . .the smart lockers’”, Elton says.