Big, but not foolproof: why established companies also need consulting

According to Econodata data, there are currently more than 140 thousand large companies in Brazil. Even considered pillars of their markets, these corporations are not immune to challenges. The stability of a large business can be illusory, because the lack of adaptation to market changes can jeopardize the survival of these organizations, as it was possible to observe in economic crises such as the recession of 2014 and the impact of the COVID 19 pandemic.

Although large companies are targeted as models of success and stability, they still face unique challenges that can compromise this position in the market. The complexity of their wide operations, the need for crisis management, the pressure to always present innovations and the constant adaptation to market demands are just a few examples. However, wrong decisions, even small, generate significant impacts due to the extent of their impacts on the market. 

Large organizations are not infallible, only in October of this year, the number of bankruptcies jumped 50.8% compared to the same period of 2023, and of this percentage, 17 companies are large, according to data from IsoE Dinheiro. In this scenario, consulting becomes an essential element in these corporations, helping to identify opportunities in the process, correcting operational bottlenecks and ensuring that strategies are implemented accurately and in the correct time, bringing a long-term view of the effects of each action taken.

“Large companies require a multidisciplinary approach, here at the consultancy we offer customized strategic solutions for each company, helping to face challenges that often seem to have no” solution, explains Jorge Goncalves, lawyer, business advisor and CEO of the company Goncalves Consultoria.With an experienced team and knowledge in diverse areas such as strategic planning, debt renegotiation and governance, the consultancy positions itself as a strong partner to maintain the stability and sustainable growth of these institutions.

“Searching for consulting is not a sign of weakness, but rather a strategic attitude of companies that wish to remain stabilized in the market. This service is an investment, not an expense. Large companies that invest in consulting are, in fact, ensuring longevity and competitiveness in the market, ensuring permanence as a highlight in their respective” markets, concludes Jorge.