StartMiscellaneousTikTok Shop and automation are shaping debates about the future of digital retail...

TikTok Shop and automation guide discussions on the future of digital retail at the E-commerce Brazil Forum

In July, São Paulo becomes the national e-commerce stage. Far from simply being Brazil's largest metropolis, the city reaffirms itself as the main digital business hub, driving the ever-growing sector. This leadership is solidified from July 29th to 31st with the Fórum E-commerce Brasil 2025, the largest event in the Latin American sector.

Held at the Anhembi District, the E-commerce Brasil Forum will attract a highly qualified audience: professionals driving the engine of a sector experiencing exponential growth throughout the country and the region. The E-commerce Brasil Forum provides a strategic roadmap, showcasing the latest trends, addressing critical challenges, and highlighting the opportunities shaping the future of digital retail.

The complete event program includes cutting-edge lectures, interactive panels, and practical workshops, fostering a vibrant business environment and intense exchange of experiences. It will be the meeting point for those seeking to improve purchasing, selling, integration, and automation to scale their revenue.

Among the participants will be Magis5, a platform specializing in marketplace integration and sales automation, helping sellers manage inventory, orders, and deliveries in a scalable way. The company unifies more than 30 marketplaces, including the newly added TikTok Shop, into a single integrated platform.

For Claudio Dias, CEO of Magis5, presence at the E-commerce Brasil Forum is strategic. "Being at the E-commerce Brasil Forum is essential. It's the ideal place to demonstrate, in practice, how Magis5's automation and integration tools empower retailers to optimize operations, reduce costs, and achieve sustainable growth in the online environment. More than closing deals, the event is a privileged space to listen to the market, understand the real needs of sellers, and, together, develop innovative solutions that boost the sector," explains Dias.

São Paulo, with its dynamic infrastructure and business environment, has always been the epicenter of major discussions and innovations in e-commerce. Dias emphasizes that "events like the Fórum E-Commerce Brasil not only strengthen the region's digital system. Here, the conversation is no longer just about digitizing companies, but about thinking of retail as a service, integrating data, automating processes, and using technology as a growth engine."

For the CEO, "what we're witnessing in São Paulo is a reflection of a Brazil that has understood: the division between the physical and digital in retail no longer exists. The E-commerce Brazil Forum, in this context, is precisely the meeting point for those building and revolutionizing this new retail," summarizes Dias, highlighting Magis5's role in this transformation.

ServiceEvent: E-Commerce BR Forum 2025Date: July 29 to 31, 2025Location: New Anhembi Complex. Avenida Olavo Fontoura, no. 1209, Santana neighborhood, São Paulo/SP.

E-Commerce Uptate
E-Commerce Updatehttps://www.ecommerceupdate.org
E-Commerce Update is a leading company in the Brazilian market, specializing in producing and disseminating high-quality content about the e-commerce sector.
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