The influence of AI tools on the growth of entrepreneurship

Thanks to technological advances, anyone with a smartphone and an idea can start a business without needing expensive tools or technical training.Applications based on artificial intelligence (AI) are allowing parallel activities to turn into thriving ventures, making entrepreneurship an accessible reality for many.

According to a survey of 720 users of the AI-powered image editing tool Photoroom in the United States and United Kingdom, human-centric AI is enabling small business owners and freelancers to achieve financial independence. Tools such as Photoroom, ChatGPT, CapCut, Mailchimp and others are reducing barriers that previously prevented the creation and growth of new businesses.

Today, today in the USA, 99.9% the companies are small, and no United Kingdom, 99,05%. THE Generation Z93% of young people of this generation show interest in entrepreneurship and 75% plan to open their own businesses.

“AIA is transforming the landscape for new entrepreneurs, reducing and transforming the financial hurdle and empowering everyday people to create and manage their” businesses, said Matthieu Rouif, CEO and co-founder of Photoroom.

Democratising technology

The rise of AI is revolutionizing the enterprise landscape, making it essential for small businesses and secondary activities. Tools that were once unique to large corporations are now available to anyone, democratizing access to advanced technologies.

According to the survey, 33% of entrepreneurs use ChatGPT to generate campaign ideas, while 87% of Photoroom users use the platform to create professional-quality product photos. Other popular tools include CapCut, Mailchimp and Mojo, which assist in video creation, email marketing automation and content enhancement for social networks.

The impact is clear: small businesses that adopt these AI tools report a significant improvement in productivity, time savings and increased sales US Chamber of Commerce, one in four small businesses that have adopted AI has seen improvements in marketing and communication performance, as well as a considerable increase in profits.

How Photoroom is helping entrepreneurs achieve financial independence

Photoroom has been an essential tool for entrepreneurs to overcome challenges and boost their business.An example is Nick Hawkins, founder of The 1994 Candle Co., despite being a photographer, he encountered difficulties with traditional editing tools, which were expensive and complex.By adopting Photoroom, Nick was able to create high-quality images quickly and affordably, which resulted in a 40% increase in sales in the first three months.

Another example of success is Sarah, who founded the Clutch Cowgirl, a jewelry business, at 15 years old. Without marketing experience and with limited resources, Sarah found Photoroom the ideal tool to create attractive and professional images. By 18, she had already achieved financial independence, something she did not imagine achieving in such a short time.

In Brazil, and Bel Demetrius, began to create exclusive women's handbags during the pandemic, turning a hobby into a profitable business. Initially, she faced difficulties to capture professional quality photos that highlighted her handmade work. During her journey, Bel tested several editing platforms, but it was Photoroom that managed to unite the handmade look to professionalism in the images, resulting in a significant increase in interactions on her Instagram profile and, consequently, in sales. Today, she uses the Pro version of Photoroom to optimize the visual presentation of her pieces and plans to launch a website with photos edited in the application.

Another Brazilian example is the trajectory of Debora Campos a Carioca artisan who settled in Hortolandia to devote herself to her maternity, and also faced difficulties to capture attractive photos of her products due to the lack of adequate funds. After discovering Photoroom, her results have completely changed: now she can prepare photos in just 20 minutes, which not only improved the presentation of her works, but also boosted her sales and the number of followers by up to 30%.

“With Photoroom, my photos started to receive a lot of praise, and I no longer have to spend on paid” ads, says Debora, who recommends the app to friends and stresses the importance of a good photo to convey credibility and attract customers.

These stories prove the positive impact of AI on the lives of small entrepreneurs, enabling them to turn their ideas into thriving businesses with affordable, easy-to-use resources.

The economic impact of entrepreneurship

In addition to the obvious benefit of using Photoroom to increase the quality of your images (76%), respondents reported that access to AI photo editing tools had a significant impact on several areas of their business.

53% of users highlighted time savings as one of the main benefits, allowing them to devote more time to other activities crucial to the growth of their companies. 32% mentioned saving money, avoiding spending on expensive professional services, while 15% observed an increase in sales, a result of the improvement in the presentation of their products.

Small businesses not only encourage innovation, but are also the central axis of the global economy Small Business Administration in the US, small businesses account for 40% of US GDP and account for 63% of new jobs created since 1995.

With the support of tools like Photoroom, entrepreneurs are not only overcoming barriers, but also saving money.78% of users reported savings of up to US$ 500 per month with photography services, while 22% save up to US$ 1,000. This, in turn, is driving growth and enabling more people to achieve their financial goals.

AI and the future of entrepreneurship

As AI tools continue to evolve, they play a decisive role in fostering innovation, creativity and economic growth.Small businesses represent a significant part of the U. S. and U. K. economies, generating jobs and contributing to GDP. With the help of AI, the next generation of entrepreneurs has the opportunity to thrive, shaping a new future for work and commerce.

“AIA can replace jobs in large companies, but it will unlock small businesses, spurring economic growth and creating new” jobs, concludes Matthieu Rouif.

According to the CEO, Photoroom's commitment is to continue developing affordable resources that allow entrepreneurs to overcome barriers and achieve financial freedom.With AI, the power is in the hands of those who want to turn their passion into a thriving small business.