Annual archives: 2025

E-commerce fraud challenges retailers and drives smart automation

The rapid advance of e-commerce in Brazil has also given way to worrying growth: the rise of digital fraud.

Retail Revolution: From Multichannel to Unified Commerce

Historically, retail has evolved significantly over the last hundred years since the emergence of the first physical stores, which operated in a fashion.

Market Day: event strengthens small businesses and boosts local economy

Market Day returns to Esporte Clube Pinheiros on April 25, 26 and 27, bringing together about 150 small entrepreneurs in one.

Even with production in China, luxury brands maintain prestige based on reputation and symbology

The recent exhibition of Chinese suppliers responsible for manufacturing products from major luxury brands has not shaken the prestige of the most traditional brands in the world.

Digital transformation in 2025: maturity levels and five technologies indispensable for generating tangible results

Digital transformation is often seen as the ultimate destination for technology use, but in reality this is an ongoing process for the future.

Sauron's Eye: the real responsible for the suffering of generations Z and Alpha

Within the universe of The Lord of the Rings, the Eye of Sauron’ symbolizes constant vigilance, absolute power and oppression.

Free shipping gains weight in the purchase decision and highlights value from the consumer experience 

According to a survey by Opinion Box, in partnership with Octadesk, free shipping is one of the main factors in the purchase decision, influencing the.

TikTok Shop: Brands and Sellers Must Adapt to the New Era – and Quickly!

Social Commerce is a growing trend that is revolutionizing the way products and services are sold online.

84% of patients prefer to make appointments via digital channels

Diagnostic clinics are increasingly inserted in the universe of digital marketing, using technology to facilitate the scheduling of appointments and.

Fipe/Cushion: prices of electronics show negative annual variation of - 2.3%

According to the Fipe/Cushion Price Index, the prices of electronic products sold in Brazilian e-commerce registered an annual fall of 2.3% in.
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