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Annual archives: 2025

Brazil surpasses 150 million active users in mobile apps: an unprecedented digital revolution

E-Commerce Update - 0
According to the new State of Marketing Report from AppsFlyer, Brazil has just surpassed the historic mark of 150 million active users in.

Advancement of cyber scams leads brands to strengthen device security

E-Commerce Update - 0
According to information from the Threat Panorama for Latin America 2024, Brazil suffers more than a thousand attempts of cyber attacks per minute.

Magalu launches community of women sellers and offers benefits in sales in the marketplace

E-Commerce Update - 0
In another initiative in search of gender equity, Magalu launched, on Thursday, the “Seller Women Business Community of Luiza”, which.

Uber of domestic services starts operation with proposal to digitize the sector

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Combining technology and practicality, ProJob comes to market to digitize the hiring of domestic services in Brazil. Inspired by platforms such as Uber and.

Santander launches first GenAI-based advisory tool in the Brazilian market

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Santander has taken a decisive step in the digital transformation of the banking sector with the launch of Pitch Maker, the first structured advisory tool with Generative Artificial Intelligence in the Brazilian market.

Digital marketing becomes a priority in the financial sector, which invests US$ 327 million in media in Latin America

E-Commerce Update - 0
The digital transformation of the financial sector in Latin America has taken another leap in recent months.Between banks, fintechs, brokerages and digital wallets, the.

72% of companies did not reach sales targets in 2024, according to a study by RD Station

E-Commerce Update - 0
Most brazilian companies faced significant difficulties to achieve their sales targets in 2024: 72% did not reach the established objectives, according to the.

Photoroom acquires GenerateBanners and launches Visual Ads Automation, the first GenAI engine for large-scale creation of advertising pieces

E-Commerce Update - 0
Photoroom, the world's most used AI photo editor for e-commerce, launches Visual Ads Automation, an unprecedented GenAI solution that transforms catalogs.

Companies operating in the hybrid model are much more optimistic about their growth in 2025, reveals a study of more than 1,000 CEOs

E-Commerce Update - 0
In a challenging economic environment, U. S. and U. K. companies operating on the hybrid model reported that they are significantly more optimistic.

Skyone supports the launch of the book "AI for Leaders: From Concept to Reality"

E-Commerce Update - 0
Skyone, a company that simplifies technology adoption in business, from the cloud to AI, announces its support for the launch of the book "IA para.
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