For a long time, mentoring was an exclusive resource of large corporations, such as those on the U.S.Fortunity 500 list, where 97.6% already have structured mentoring programs.However, this scenario has changed: today, more and more entrepreneurs and startups turn to mentoring to accelerate growth, avoid strategic mistakes and develop a high-performance mindset.
According to the Brazilian Association of Business Mentors (ABMEN), the number of mentors in Brazil grew 78% between 2019 and 2020, reaching 35 thousand professionals, and continues to expand, with an average annual growth of 19.5%.
For Filipe Bento, founder and CEO of Atomic Group, the search for mentoring reflects the need for continuous learning and a well-defined strategy.“S Successful entrepreneurs do not grow alone. Access to a qualified network, a strategic vision and the right mindset makes all the difference to scale businesses in a solid and sustainable manner”, he says.
What differentiates high-impact mentoring?
Contrary to what many imagine, mentoring is not just about one-off tips or exchanges of experiences. It is a strategic acceleration tool that combines access to qualified networks, informed decision making and development of essential skills for leadership.
Filipe Bento, who leads companies such as Br24, Atomic Ventures and Atomic Growth, explains that high-level mentors focus on developing advanced power skills that include leadership in uncertainty scenarios, negotiation, influence and execution of ideas efficiently.
“Startups are increasingly aware of the importance of mentoring. The market requires agile and informed decisions, and interaction with experienced mentors provides a valuable shortcut, offering validation, direction and new opportunities for growth”, points Filipe.
Entrepreneurs seeking this type of support, he said, are visionaries in search of exponential growth.However, they face challenges such as fundraising, structuring processes and defining scalable strategies.
Six strategies for solid, scalable growth
With experience in accelerating business and transforming companies into highly profitable operations, Filipe Bento highlights six fundamental pillars that he works on in his mentoring for entrepreneurs:
- Strategic alliances & Sustainable growth requires strong partnerships, whether with suppliers, partners or strategic investors.
- Timming and speed & Agile team building and creating well-defined operational processes are essential for scalability.
- Operating systems - Efficient procurement, delivery and after-sales models are the backbone of a sustainable business.
- Breaking internal barriers and limiting beliefs is a differentiator for leading and innovating.
- Impact and recurring revenue & Profitable companies do not rely on one-off billing, but on predictable and sustainable models.
- Scalable growth & product and process structuring allows a business to grow in an orderly and exponential manner.
For Filipe, mentoring is not a ready-made formula, but a process of strategic customization. “We adapt the approach according to the reality and challenges of each entrepreneur, ensuring that he has the tools and support necessary to achieve concrete and sustainable results”, he concludes.