Canoas hosts itinerant event that discusses cashback and the future of loyalty

The Circuit ExpoEcomm 2025, the largest e-commerce itinerant event in Brazil, begins its journey on March 18, in Canoas (RS), and will travel through eight cities throughout the year.

With an expectation of 10 thousand participants and 30 exhibiting companies in each edition, the event consolidates itself as one of the main poles of networking, innovation and updating of the sector.

This year's edition highlights Artificial Intelligence, a tool that has been transforming the consumer experience and boosting conversion rates in e-commerce. Another topic on the rise will be cashback, with new strategies to retain customers and increase the recurrence of purchases.

Sustainability in e-commerce will also be a fundamental agenda, reflecting the growing demand for responsible and differentiated practices in the sector. Omnichannel and social commerce are gaining ground with discussions about the integration between physical and digital stores and the impact of social networks on purchasing behavior.

Among the confirmed exhibitors is Magis5, a platform that integrates retailers to large marketplaces like Amazon, for example Mercado Livre, SHEIN, SHEIN Shopee, Magalu, Netshoes, Leroy Merlin, AliExpress American and WoodMade.

Claudio Dias, CEO of Magis5, reinforces the importance of the event and the participation of the company.“Automation and integration are fundamental for retailers to operate in a scalable and efficient way. At ExpoEcomm, we will demonstrate how technology can simplify processes and increase competitiveness in marketplaces”, he points out. 

According to him, the event not only anticipates trends, but works as a thermometer of the future of digital retail: “Whoever updates and implements these changes will already be one step ahead in the market.”

ExpoEcomm Circuit Agenda 2025

• Canoas/RS 18 March
• Rio de Janeiro/RJ 15 de Abril
• Fortaleza/CE 13 May
• Blumenau/SC 17 June
• Curitiba/PR July 15
• Belo Horizonte/MG August 19
• France/SP 16 September
• Goiania/GO 14 October