StartNewsLaunchesBraze, customer engagement platform, opens office in Brazil

Braze, customer engagement platform, opens office in Brazil

Braze, a leading customer engagement platform, officially opened its first physical office in Latin America on November 25 in Sao Paulo, Brazil.Located in the Brooklyn Paulista region, one of the city's main commercial hubs, the office is part of the Market Place Complex.

According to Brooks Gooding, Global Real Estate Manager at Braze, the development of the office in Brazil was designed to reflect the values and mission of the company, focusing on offering the best experience for Braze employees and customers.“We have created a modern and welcoming layout, developed to promote comfort, collaboration and creativity. The space has been carefully planned to inspire our colleagues, offering an environment that encourages the sharing of ideas, innovation and teamwork.Each detail reflects our commitment to offer a place where everyone feels valued, motivated and connected to the company's goals, strengthening our culture and generating extraordinary results.

This initiative is part of Braze's global expansion strategy, announced earlier this year, to establish a direct presence in Sao Paulo (Brazil), Bucharest (Romania), Dubai (United Arab Emirates) and Seoul (South Korea), with plans to form local teams and open offices at each location.

“We are excited to establish a direct presence of Braze in Brazil, a strategic market with immense potential for innovation in customer engagement. Our goal is to be even closer to our local customers, understanding their unique needs and offering customized solutions that help them create truly impactful experiences. This expansion reinforces our commitment to Braze's growth in Latin America and to supporting the brands that lead the digital transformation in the”, concluded Rene Lima, Vice President of LATAM Sales at Braze.

The office will also function as an event center as it is designed to host workshops, training sessions and networking events for both Braze staff and local customers.“This will provide an opportunity for knowledge sharing and collaboration within the customer engagement community in Brazil. The office aims to strengthen relationships with existing customers, as well as attract new businesses interested in improving their demand generation strategies”, said Raquel Braga, Regional Marketing Director LATAM at Braze.

Overall, the new office in Brazil represents another step in the company's mission to empower brands to deliver personalized and impactful customer experiences, while fostering a vibrant work culture that prioritizes employee well-being and collaboration.

Prospective Statements

This press release contains “forward-looking statements” as to the meaning of the private Securities Litigation Reform Act of 1995's“safe provisions, including, but not limited to, statements relating to Braze's anticipated global expansion strategy and the benefits thereof. These forward-looking statements are based on Braze's current assumptions, expectations and beliefs and are subject to substantial risks, uncertainties and changes in the circumstances that may cause the actual results, performance or achievements to be significantly different from any future results, performance or achievements expressed or actual achievements in the July forward-looking statements and are subject to the potential factors that may affect the Commission's results 0.

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