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Global launches AI chatbot-powered billing CRM

E-Commerce Update
By E-Commerce Update

A Global – a solutions hub for relationship management and collections, and the largest B2B credit recovery company in the country, has just launched Global+, a CRM solution for managing collections and receivables. The platform includes AI and chatbot features for customer service. The platform was developed in-house.

"We're bringing to market a solution that combines automation, personalization, and cutting-edge technology, allowing companies to significantly reduce bad debt and financial losses. Global+ is here to support the sustainable growth of businesses, improving predictability and control over financial operations," says Rafael Medeiros, B2B Executive Director of Global.

Global+ was designed to meet the specific needs of the Brazilian market, allowing companies to manage all stages of accounts receivable and pre-emptive collections in a simple, agile, and automated way. With innovative features like an integrated AI chatbot, the tool provides automated, personalized, and humanized service, ensuring greater operational efficiency and a significant increase in credit recovery.

A key differentiator of the solution is its native integration with major market ERPs, enabling the unification of financial processes and eliminating redundant work. The platform also offers real-time analytical dashboards, fully automated and customizable trigger rules, and flexible negotiation options, allowing for various payment methods such as PIX, boleto, and card.

AI Integration: Accessible Technology

The AI chatbot, specifically developed for this solution, automates and accelerates the negotiation process, providing a more fluid and humanized experience. In more complex cases, the chatbot automatically directs the interaction to a company professional, ensuring efficiency and effectiveness in the collection process.

The solution also includes an exclusive negotiation portal, automated notification delivery via SMS, WhatsApp, and email, direct integration with Serasa for negative accounts, and detailed reports providing a strategic overview of the accounts receivable portfolio. The portal can be fully customized to match each company's visual identity.

Furthermore, Global+ also features native integration with Global's own outsourced collections, enabling automated sending of invoices to specialized teams for preventative and out-of-court collections.  

With over 30 years in the market, Global has recovered R$3 billion in credits over the past five years and performed over 680 million activations in the same period, serving a monthly base of over 5.1 million debtors. Currently, over 120 major clients outsource their financial processes to the company, which already totals over 2,500 clients with healthy financial operations in Brazil.

E-Commerce Update
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E-Commerce Update is a leading company in the Brazilian market, specializing in producing and disseminating high-quality content about the e-commerce sector.
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