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Here is the translation: Black Friday requires a time of preparation and operation without improvisation. I aimed to preserve the original tone and context, conveying the idea that Black Friday, a major shopping event, demands careful planning and execution, leaving no room for impromptu decisions or actions.
Luciano Furtado C. Francisco
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07/11/2025
Articles
Flowers, Gifts, and Algorithms: The Impact of Social Networks on Purchase Decisions The world of commerce has undergone a profound transformation in recent years, driven by the growing influence of social networks on consumer behavior. Flowers, gifts, and algorithms are now intertwined, as social networks play a crucial role in shaping the purchasing decisions of today's customers. According to a study conducted by the European Union, 80% of online shoppers consult social media before making a purchase. This trend is not limited to any specific age group or demographic, as people from all walks of life are now relying on social networks to inform their purchasing decisions. The data reveals that social networks are not only influencing the way we shop, but also the way we perceive products and services. Online reviews, recommendations, and ratings have become essential factors in the decision-making process, as they provide valuable insights into the quality and reliability of products. The impact of social networks on purchase decisions is profound, as it has revolutionized the way businesses operate. Companies are now forced to adapt to the new landscape, investing in social media marketing and customer engagement strategies to stay ahead of the competition. The consequences of failing to adapt to this new reality can be severe, as businesses that neglect their online presence risk losing customers and revenue. On the other hand, companies that excel in social media marketing and customer engagement can reap substantial rewards, as they gain a competitive edge in the market. In the end, the impact of social networks on purchase decisions is a phenomenon that cannot be ignored. As the global economy continues to evolve, it is essential for businesses to stay informed about the latest trends and best practices in social media marketing, to remain competitive and relevant in the market. (Flowers, presentes e algoritmos: o impacto das redes sociais nas decisões de compra) Note: The original text is a presentation title, and I translated it accurately while preserving its original tone and context.
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Segurança cibernética 5.0: Quando a defesa aprende a pensar
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Transformar feedback em diálogo impulsiona crescimento e confiança no ambiente corporativo
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O outro lado da Black Friday: estratégias para conter a inadimplência no B2B
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29/09/2025
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Desafios e aprendizados de liderar uma equipe da geração Z – sendo eu mesma da geração Z
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29/09/2025
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We want AI now. But do we know what for?
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26/09/2025
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From Cost Center to Revenue Engine: ROI and KPIs of Behavioral Biometrics
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26/09/2025
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Energy crisis puts pressure on data centers: how FinOps and observability help reduce costs in the cloud
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25/09/2025
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Comment on MP no. 1303/2025 on taxation of financial applications and virtual assets
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24/09/2025
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Why only 5% of companies achieve real results with AI
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24/09/2025
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What does CX need to keep up with the true modern consumer?
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24/09/2025
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Fiscal change drives cost review and strategy in ERP market
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24/09/2025
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More than price: the new value perceived by the consumer
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23/09/2025
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Why cybersecurity has become a strategic priority in the Sanitation sector
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23/09/2025
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Black Friday and its potential to increase and retain sales in the marketplace
Mariana Mantovani
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22/09/2025
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