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Annual archives: 2025

Etiquetas inteligentes: como o e-commerce e o varejo omnichannel estão transformando a logística com tecnologia e eficiência

E-Commerce Update - 0
Na era da experiência integrada e sem atrito, o varejo omnichannel deixou de ser tendência e se tornou uma realidade. Cada vez mais, consumidores...

Brands generate over R$ 5 million using Comu's method on TikTok Shop

E-Commerce Update - 0
A Comu, comunidade dedicada à profissionalização de criadores de conteúdo, vem ganhando destaque no TikTok Shop. Em menos de 50 dias, as marcas associadas...

Sustainability as a competitive advantage for small businesses

E-Commerce Update - 0
Muito além de uma tendência, adotar práticas sustentáveis passou a ser um diferencial competitivo real. Com consumidores cada vez mais atentos ao impacto ambiental...

Investimentos em startups recuam, e seletividade dos fundos exige preparo das empresas para captação

E-Commerce Update - 0
O volume global de investimentos em venture capital registrou queda em 2023, refletindo um movimento de maior cautela por parte dos fundos diante de...

Fast Shop turns 39 and bets on social commerce, phygital, and services as growth engines

E-Commerce Update - 0
Com a missão de cuidar e encantar o cliente por toda a vida, a Fast Shop completa 39 anos apostando cada vez mais em novos formatos...

Digital retail security: how robust IT governance protects operations and strategic data

E-Commerce Update - 0
O setor de varejo, cada vez mais digital e dependente de tecnologia, tornou-se um dos alvos preferenciais dos cibercriminosos. Quase 25% de todos os...

McLaren Racing anuncia Freshworks como parceira oficial da equipe McLaren de Fórmula 1

E-Commerce Update - 0
A Freshworks anunciou hoje uma parceria de longo prazo com a McLaren Racing, tornando-se Parceira Oficial da equipe McLaren de Fórmula 1. A McLaren integrou a solução...

Amazon Brazil and RME open registrations for the 5th edition of the free program “Decola Garota” 

E-Commerce Update - 0
Estão abertas as inscrições para a 5ª edição do “Decola Garota”, programa gratuito realizado pela Amazon Brasil em parceria com a Rede Mulher Empreendedora...

Complicated checkout processes are still one of the biggest villains in Brazilian e-commerce, according to a study.

E-Commerce Update - 0
Um dos maiores enigmas do comércio eletrônico brasileiro é sua alta taxa de abandono de carrinho, que já ultrapassa os 80%. Para entender melhor os...

RPA and AI: Convergence Expands Cognitive Automation

Rodrigo Gomes - 0
A integração entre Automação Robótica de Processos (RPA) e Inteligência Artificial (IA) está mudando radicalmente os limites da automação corporativa. Se antes os robôs...
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Inclusion and speed: the Brazil-Asia e-commerce revolution The growth of e-commerce in Brazil has been remarkable in recent years, driven by a combination of factors such as increased internet penetration, the rise of mobile technology, and a growing middle class with greater purchasing power. However, one of the most exciting developments in this sector is the burgeoning trade relationship between Brazil and Asia, particularly China. **Inclusion: Bridging the Digital Divide** One of the key aspects of this revolution is the inclusion of previously underserved populations into the digital economy. In Brazil, efforts to expand internet access have been crucial. Programs aimed at providing affordable broadband and smartphones to low-income families have helped bridge the digital divide. This has not only empowered individuals but has also opened up new markets for Brazilian e-commerce companies. On the Asian side, particularly in China, the government and private sector have been proactive in ensuring that even rural areas have access to high-speed internet. This has allowed small businesses and farmers to participate in the e-commerce ecosystem, selling their products to a global audience. The result is a more inclusive economy where everyone has the opportunity to benefit from the digital revolution. **Speed: The Backbone of E-commerce** Speed is another critical factor in the Brazil-Asia e-commerce revolution. Consumers today expect fast delivery times, and companies that can meet these expectations are more likely to succeed. In this regard, both Brazil and Asia have made significant investments in logistics and infrastructure. In Brazil, the expansion of logistics networks and the development of efficient delivery systems have been essential. Companies like Mercado Livre and Magazine Luiza have invested heavily in their logistics capabilities to ensure that customers receive their orders quickly. Additionally, the use of technology such as drones and automated warehouses has further enhanced delivery speeds. In Asia, particularly China, the e-commerce giant Alibaba has set the standard for speed and efficiency. With its Cainiao Network, Alibaba has created a sophisticated logistics ecosystem that includes smart warehouses, automated sorting systems, and a vast network of delivery partners. This has allowed Alibaba to offer same-day delivery in many cities, setting a high bar for the industry. **The Brazil-Asia Trade Relationship** The trade relationship between Brazil and Asia, especially China, has been a significant driver of this e-commerce revolution. Brazil’s abundant natural resources and agricultural products are in high demand in Asia, while Asian technology and manufacturing expertise have found a ready market in Brazil. E-commerce platforms have facilitated this trade by providing a seamless way for businesses to connect with international customers. Brazilian companies can now sell their products to Asian consumers with relative ease, thanks to platforms like Alibaba’s AliExpress and Mercado Livre’s global marketplace. Similarly, Asian consumers can access a wide range of Brazilian products, from coffee and meat to fashion and electronics. **Challenges and Opportunities** While the Brazil-Asia e-commerce revolution presents numerous opportunities, it also comes with its set of challenges. One of the main challenges is ensuring that the benefits of this revolution are distributed equitably. There is a risk that only large companies and urban areas will reap the rewards, leaving behind smaller businesses and rural communities. Another challenge is the need for robust cybersecurity measures. As e-commerce grows, so does the risk of cyber attacks and data breaches. Both Brazil and Asia need to invest in cybersecurity infrastructure to protect consumers and businesses from these threats. **Conclusion** The Brazil-Asia e-commerce revolution is a testament to the power of technology and globalization. By focusing on inclusion and speed, both regions are creating a more connected and prosperous world. As this trade relationship continues to grow, it will undoubtedly bring more opportunities and challenges, but the potential benefits for both Brazil and Asia are immense.

Getnet reveals that Customer Week drives online sales with a 13.94% increase --- Here's a breakdown of the translation to ensure accuracy and natural flow: - "Semana do Cliente" translates to "Customer Week," maintaining the specific event name. - "impulsiona vendas online" translates to "drives online sales," capturing the action and impact. - "com alta de 13,94%" translates to "with a 13.94% increase," keeping the numerical value and format consistent. - "revela Getnet" translates to "Getnet reveals," attributing the information to the source.

Digitalization and tokenization mark discussions at StartSe Payment Revolution Day 2025

PL Connection 2025 brings together retail leaders and reinforces commitment to sustainability and innovation

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Inclusion and speed: the Brazil-Asia e-commerce revolution The growth of e-commerce in Brazil has been remarkable in recent years, driven by a combination of factors such as increased internet penetration, the rise of mobile technology, and a growing middle class with greater purchasing power. However, one of the most exciting developments in this sector is the burgeoning trade relationship between Brazil and Asia, particularly China. **Inclusion: Bridging the Digital Divide** One of the key aspects of this revolution is the inclusion of previously underserved populations into the digital economy. In Brazil, efforts to expand internet access have been crucial. Programs aimed at providing affordable broadband and smartphones to low-income families have helped bridge the digital divide. This has not only empowered individuals but has also opened up new markets for Brazilian e-commerce companies. On the Asian side, particularly in China, the government and private sector have been proactive in ensuring that even rural areas have access to high-speed internet. This has allowed small businesses and farmers to participate in the e-commerce ecosystem, selling their products to a global audience. The result is a more inclusive economy where everyone has the opportunity to benefit from the digital revolution. **Speed: The Backbone of E-commerce** Speed is another critical factor in the Brazil-Asia e-commerce revolution. Consumers today expect fast delivery times, and companies that can meet these expectations are more likely to succeed. In this regard, both Brazil and Asia have made significant investments in logistics and infrastructure. In Brazil, the expansion of logistics networks and the development of efficient delivery systems have been essential. Companies like Mercado Livre and Magazine Luiza have invested heavily in their logistics capabilities to ensure that customers receive their orders quickly. Additionally, the use of technology such as drones and automated warehouses has further enhanced delivery speeds. In Asia, particularly China, the e-commerce giant Alibaba has set the standard for speed and efficiency. With its Cainiao Network, Alibaba has created a sophisticated logistics ecosystem that includes smart warehouses, automated sorting systems, and a vast network of delivery partners. This has allowed Alibaba to offer same-day delivery in many cities, setting a high bar for the industry. **The Brazil-Asia Trade Relationship** The trade relationship between Brazil and Asia, especially China, has been a significant driver of this e-commerce revolution. Brazil’s abundant natural resources and agricultural products are in high demand in Asia, while Asian technology and manufacturing expertise have found a ready market in Brazil. E-commerce platforms have facilitated this trade by providing a seamless way for businesses to connect with international customers. Brazilian companies can now sell their products to Asian consumers with relative ease, thanks to platforms like Alibaba’s AliExpress and Mercado Livre’s global marketplace. Similarly, Asian consumers can access a wide range of Brazilian products, from coffee and meat to fashion and electronics. **Challenges and Opportunities** While the Brazil-Asia e-commerce revolution presents numerous opportunities, it also comes with its set of challenges. One of the main challenges is ensuring that the benefits of this revolution are distributed equitably. There is a risk that only large companies and urban areas will reap the rewards, leaving behind smaller businesses and rural communities. Another challenge is the need for robust cybersecurity measures. As e-commerce grows, so does the risk of cyber attacks and data breaches. Both Brazil and Asia need to invest in cybersecurity infrastructure to protect consumers and businesses from these threats. **Conclusion** The Brazil-Asia e-commerce revolution is a testament to the power of technology and globalization. By focusing on inclusion and speed, both regions are creating a more connected and prosperous world. As this trade relationship continues to grow, it will undoubtedly bring more opportunities and challenges, but the potential benefits for both Brazil and Asia are immense.

Getnet reveals that Customer Week drives online sales with a 13.94% increase --- Here's a breakdown of the translation to ensure accuracy and natural flow: - "Semana do Cliente" translates to "Customer Week," maintaining the specific event name. - "impulsiona vendas online" translates to "drives online sales," capturing the action and impact. - "com alta de 13,94%" translates to "with a 13.94% increase," keeping the numerical value and format consistent. - "revela Getnet" translates to "Getnet reveals," attributing the information to the source.

Digitalization and tokenization mark discussions at StartSe Payment Revolution Day 2025

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