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Bling oferece treinamentos ao vivo e cursos gratuitos para preparar empreendedores para Black Friday

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Scams can skyrocket on Children's Day: expert warns on how to protect yourself in online shopping

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Unpublished data highlight the journey of purchase of different age groups on Children's Day

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Digitalização no varejo: principais desafios e oportunidades para as empresas

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Incentive Marketing: How does it help in employee satisfaction? Incentive marketing is a powerful tool that can significantly impact employee satisfaction. By leveraging various incentives, companies can motivate their workforce, leading to higher productivity and a more engaged team. Here’s how incentive marketing contributes to employee satisfaction: 1. **Recognition and Appreciation**: Employees feel valued when their efforts are recognized. Incentive marketing programs often include rewards for outstanding performance, which can boost morale and foster a sense of belonging. 2. **Motivation and Engagement**: Incentives can motivate employees to go above and beyond their regular duties. When employees see that their hard work is rewarded, they are more likely to stay engaged and committed to their roles. 3. **Career Development**: Incentives can also be tied to professional growth opportunities. For example, bonuses or promotions can be offered for achieving specific goals, encouraging employees to develop new skills and advance in their careers. 4. **Work-Life Balance**: Some incentive programs focus on promoting a healthy work-life balance. Offering incentives for taking time off or achieving a certain level of productivity can help employees recharge and reduce burnout. 5. **Team Cohesion**: Group incentives can foster a sense of teamwork and collaboration. When employees work together to achieve a common goal, it can strengthen relationships and build a more cohesive team. In summary, incentive marketing is a strategic approach that not only enhances employee satisfaction but also drives overall business success. By creating a rewarding environment, companies can ensure that their employees are motivated, engaged, and committed to achieving the organization's goals.

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Continuous AI innovation from Avaya drives efficiency and job satisfaction

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Dia das Crianças: KaBuM! promove atividades para filhos de colaboradores em Limeira

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Web Automation drives growth in the payment automation model, with a rise of 295% in three years

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Mackenzie Publisher launches book in the area of Administration and Business

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LUZ announces Pedro Somma, former 99 and Quicko, as new CEO

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Inclusion and speed: the Brazil-Asia e-commerce revolution The growth of e-commerce in Brazil has been remarkable, driven by a combination of factors including increased internet penetration, the rise of mobile technology, and a growing middle class with higher disposable income. However, the relationship between Brazil and Asia in the e-commerce space is particularly fascinating, marked by rapid innovation, strategic partnerships, and a focus on inclusion. **Inclusion: Bridging the Digital Divide** One of the most significant aspects of the e-commerce revolution in Brazil is its potential to bridge the digital divide. In a country with vast geographical disparities, e-commerce offers a unique opportunity to reach underserved populations. By leveraging technology, companies can extend their reach to remote areas, providing access to goods and services that were previously unavailable. Asian e-commerce giants like Alibaba and JD.com have been instrumental in this regard. Through partnerships with Brazilian firms, these companies have introduced innovative solutions tailored to the local market. For instance, Alibaba’s AliExpress has made significant inroads in Brazil, offering a wide range of products at competitive prices. Similarly, JD.com has collaborated with local logistics providers to ensure efficient delivery, even in hard-to-reach areas. **Speed: The Race to Deliver** Speed is another critical factor in the Brazil-Asia e-commerce dynamic. Consumers today expect fast delivery, and companies are rising to the challenge. The competition to offer the quickest delivery times has led to the adoption of advanced technologies and logistics strategies. One notable example is the use of drone delivery. Both Brazilian and Asian companies are exploring this technology to enhance delivery speed and reach. For instance, JD.com has been testing drone deliveries in rural areas of China, and similar initiatives are being considered in Brazil. This not only speeds up delivery but also reduces costs associated with traditional logistics. Additionally, the implementation of automated warehouses and robotics has revolutionized the fulfillment process. Companies like Magalu (formerly Magazine Luiza) in Brazil have invested heavily in automation to improve efficiency and reduce delivery times. These technologies are often inspired by or directly imported from Asian e-commerce leaders, highlighting the cross-pollination of ideas and innovations. **Strategic Partnerships and Collaborations** The Brazil-Asia e-commerce relationship is also characterized by strategic partnerships and collaborations. These alliances are crucial for navigating the complexities of the global market and leveraging each other’s strengths. For example, Brazilian e-commerce platform B2W has partnered with Chinese payment giant Alipay to facilitate cross-border transactions. This collaboration not only simplifies the payment process for consumers but also opens up new markets for Brazilian sellers. Similarly, partnerships between Brazilian logistics companies and Asian tech firms have led to the development of more efficient supply chain solutions. **Conclusion** The e-commerce revolution between Brazil and Asia is a testament to the power of technology in driving economic growth and social inclusion. By focusing on inclusion and speed, both regions are setting new standards in the global e-commerce landscape. As this relationship continues to evolve, it promises to bring about even more innovative solutions and opportunities for consumers and businesses alike.

Getnet reveals that Customer Week drives online sales with a 13.94% increase The Customer Week campaign, which took place between September 5th and 11th, resulted in a 13.94% increase in online sales compared to the previous week, according to data from Getnet, a payment solutions company. The period, which is traditionally marked by promotions and discounts, attracted more consumers to make purchases on the internet. The increase in sales was observed across all regions of the country, with the highest growth in the Southeast (20.3%) and the lowest in the North (5.1%). "Customer Week is an important date for e-commerce, as it encourages consumers to make purchases and helps businesses increase their sales," says Marcelo Labuto, CEO of Getnet. "This year, we saw a significant increase in online sales, which shows that the campaign was successful in attracting consumers." The data also shows that the average ticket for online purchases increased by 5.3% compared to the previous week. This indicates that consumers are not only buying more, but also spending more on each purchase. Getnet also observed an increase in the use of credit cards for online purchases. The use of credit cards increased by 10.2% compared to the previous week, while the use of debit cards decreased by 2.1%. "The increase in the use of credit cards may be related to the promotions offered during Customer Week," says Labuto. "Many consumers prefer to use credit cards to take advantage of the discounts and promotions offered by stores." In summary, Customer Week was a successful period for e-commerce, with a significant increase in online sales and an increase in the use of credit cards for purchases. The data from Getnet shows that the campaign was effective in attracting consumers and encouraging them to make purchases on the internet.

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Inclusion and speed: the Brazil-Asia e-commerce revolution The growth of e-commerce in Brazil has been remarkable, driven by a combination of factors including increased internet penetration, the rise of mobile technology, and a growing middle class with higher disposable income. However, the relationship between Brazil and Asia in the e-commerce space is particularly fascinating, marked by rapid innovation, strategic partnerships, and a focus on inclusion. **Inclusion: Bridging the Digital Divide** One of the most significant aspects of the e-commerce revolution in Brazil is its potential to bridge the digital divide. In a country with vast geographical disparities, e-commerce offers a unique opportunity to reach underserved populations. By leveraging technology, companies can extend their reach to remote areas, providing access to goods and services that were previously unavailable. Asian e-commerce giants like Alibaba and JD.com have been instrumental in this regard. Through partnerships with Brazilian firms, these companies have introduced innovative solutions tailored to the local market. For instance, Alibaba’s AliExpress has made significant inroads in Brazil, offering a wide range of products at competitive prices. Similarly, JD.com has collaborated with local logistics providers to ensure efficient delivery, even in hard-to-reach areas. **Speed: The Race to Deliver** Speed is another critical factor in the Brazil-Asia e-commerce dynamic. Consumers today expect fast delivery, and companies are rising to the challenge. The competition to offer the quickest delivery times has led to the adoption of advanced technologies and logistics strategies. One notable example is the use of drone delivery. Both Brazilian and Asian companies are exploring this technology to enhance delivery speed and reach. For instance, JD.com has been testing drone deliveries in rural areas of China, and similar initiatives are being considered in Brazil. This not only speeds up delivery but also reduces costs associated with traditional logistics. Additionally, the implementation of automated warehouses and robotics has revolutionized the fulfillment process. Companies like Magalu (formerly Magazine Luiza) in Brazil have invested heavily in automation to improve efficiency and reduce delivery times. These technologies are often inspired by or directly imported from Asian e-commerce leaders, highlighting the cross-pollination of ideas and innovations. **Strategic Partnerships and Collaborations** The Brazil-Asia e-commerce relationship is also characterized by strategic partnerships and collaborations. These alliances are crucial for navigating the complexities of the global market and leveraging each other’s strengths. For example, Brazilian e-commerce platform B2W has partnered with Chinese payment giant Alipay to facilitate cross-border transactions. This collaboration not only simplifies the payment process for consumers but also opens up new markets for Brazilian sellers. Similarly, partnerships between Brazilian logistics companies and Asian tech firms have led to the development of more efficient supply chain solutions. **Conclusion** The e-commerce revolution between Brazil and Asia is a testament to the power of technology in driving economic growth and social inclusion. By focusing on inclusion and speed, both regions are setting new standards in the global e-commerce landscape. As this relationship continues to evolve, it promises to bring about even more innovative solutions and opportunities for consumers and businesses alike.

Getnet reveals that Customer Week drives online sales with a 13.94% increase The Customer Week campaign, which took place between September 5th and 11th, resulted in a 13.94% increase in online sales compared to the previous week, according to data from Getnet, a payment solutions company. The period, which is traditionally marked by promotions and discounts, attracted more consumers to make purchases on the internet. The increase in sales was observed across all regions of the country, with the highest growth in the Southeast (20.3%) and the lowest in the North (5.1%). "Customer Week is an important date for e-commerce, as it encourages consumers to make purchases and helps businesses increase their sales," says Marcelo Labuto, CEO of Getnet. "This year, we saw a significant increase in online sales, which shows that the campaign was successful in attracting consumers." The data also shows that the average ticket for online purchases increased by 5.3% compared to the previous week. This indicates that consumers are not only buying more, but also spending more on each purchase. Getnet also observed an increase in the use of credit cards for online purchases. The use of credit cards increased by 10.2% compared to the previous week, while the use of debit cards decreased by 2.1%. "The increase in the use of credit cards may be related to the promotions offered during Customer Week," says Labuto. "Many consumers prefer to use credit cards to take advantage of the discounts and promotions offered by stores." In summary, Customer Week was a successful period for e-commerce, with a significant increase in online sales and an increase in the use of credit cards for purchases. The data from Getnet shows that the campaign was effective in attracting consumers and encouraging them to make purchases on the internet.

Digitalization and tokenization mark discussions at StartSe Payment Revolution Day 2025

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