Dinamize opens a branch in Minas Gerais to double its customer base 

Dinamize, a technology company that is a reference in marketing automation and digital relationship solutions, has just inaugurated a branch in Minas Gerais. The new unit, located in Divinopolis, represents a strategic step of the company to be even closer to a market that already brings together important customers, such as PUC Minas, Unimed, Sebrae MG, Frio Parts and Electric Store.The expectation is to double this portfolio in a year, further consolidating the presence of the brand in the state. 

According to Jonatas Abbott, managing partner of Dinamize, the decision to expand the operation in Minas reflects the digital maturity of the region.“Today we have very important clients in cities such as Uberlandia, Belo Horizonte and Divinopolis. The mining market stands out for the intensive use of digital tools, which opens relevant business opportunities and partnerships with agencies, consultants and local platforms”.The new office, located at Rua Minas Gerais, 19, in the Divinopolis Center, will have a team prepared to meet regional demands, strengthening proximity and connection with companies. 

Minas Gerais as a strategy 

The choice of Minas Gerais has a direct relationship with the dynamism of the local market. According to Sebrae research, 71% of small mining businesses already use social networks, applications or the internet to sell their products or services, an index that reveals the high degree of digitalization of the state. For Dinamize, this is an opportunity to consolidate its main asset: people. 

“O what changes is that, from now on, we have a team that understands the local culture and how the market moves. This facilitates the construction of solid connections and the demonstration of how our technology can support mining companies to achieve better results in marketing and relationship with” customers, Abbott points out. In addition to the opening of the office, the company intends to invest in face-to-face actions, such as participation in events and partnerships with agencies in the region, in addition to presenting to the mining public its latest solutions, including resources based on artificial intelligence. 

National presence and constant innovation 

Founded in 2000, Dinamize has consolidated itself as one of the main Brazilian companies in the technology segment for digital marketing. Throughout its history, the company has expanded its operations from email marketing solutions, incorporated social network monitoring tools and built a complete automation platform, which today serves more than 12 thousand brands worldwide. Among the customers who use its solutions are names such as Albert Einstein Hospital, Unimed, Tigre, Beto Carrero, Tilibra, Museum of the Portuguese Language, Star Toys, Ayrton Senna Institute and B3. 

Even in a challenging scenario for the Brazilian economy, Dinamize maintained growth and achieved revenues of R$ 24 million in 2024. The result is the result of a strategy of focus on larger accounts, especially e-commerce, a sector that strengthened with the pandemic. The average customer ticket has almost doubled, and the satisfaction index reached 100%, reflecting a close and humanized service, as well as investments in innovation and own infrastructure.