Atomic Group inaugurates new headquarters in Santa Catarina

Atomic Group is expanding its market share and announces its new headquarters in Santa Catarina.

According to the founder and CVO of the group, Filipe Bento, the new space will be dedicated to welcoming entrepreneurs with a purpose, having as its central concept the “House of Micro-Ecosystems.” The concept, conceived by the executive himself, proposes a new way of envisioning the future of entrepreneurship in the age of artificial intelligence.

How to build businesses that not only withstand but thrive in the age of artificial intelligence? This is one of the most pressing questions among entrepreneurs across all sectors today. Microecosystems emerge as a promising path: lean, agile, and highly specialized business models capable of growing even in a landscape dominated by automation. They connect startups, specialists, and platforms, generating business opportunities and network innovation, explains Bento.

New address

The new address for Atomic Group was meticulously chosen: the HIGH TECH Business Center, on SC-401 in Florianópolis (SC). SC-401 is known as the "Catarinense Silicon Valley," a region that concentrates some of the most innovative companies in the country. "Being there is being at the center of the ecosystem. And that's precisely what the new ATOMIC space proposes: to be a hub of strategic intelligence, real connections, and dense business," says the CVO. 

And forget about traditional office spaces. The new unit is designed to be a vibrant hub, offering mentorship, training, recording sessions, in-person experiences, and relationship building. A space for entrepreneurs to think big, with clarity and focus – two scarce assets in times of information overload and noise.

Microecosystems

But, ultimately, what are they? The CVO of the group explains that while traditional ecosystems still maintain a central command structure (with startups and partners orbiting a large corporation), micro-ecosystems eliminate centralization and operate in a distributed, collaborative, and agile manner, without rigid hierarchies.

Traditional companies face bottlenecks like rigid hierarchical structures; slow innovation; and difficulty scaling without inflating costs. Micro-ecosystems, however, allow: scaling without structural weight, utilizing intelligent partnerships instead of massive hiring; continuous innovation, as each member contributes insights and solutions; resilience, as risks are shared through a network; and speed of execution, because decisions flow without bureaucracy.

In practice, a microecosystem is structured through strategic connections, and its founder acts as a conductor, connecting the dots, upholding the vision, and nurturing the culture. However, the founder doesn't need to be the center of all operations or micromanage. "The entrepreneur no longer wants to own the structure. They want to own the results," summarizes Filipe Bento.

Market trend in 2025

Collaborative network models, such as microecosystems and co-creation platforms, are gaining traction in Brazil, driving innovation and efficiency across various sectors. While a consolidated value for these formats alone does not exist, they are part of a broader ecosystem that, in 2024, generated US$2.14 billion in investment, considering startups, innovation hubs, and corporate venture initiatives, according to Distrito data.

"This shows that more and more companies are migrating from traditional acquisitions to partnership and co-creation models, characteristic of microecosystems, due to the flexibility and speed they offer," he notes.

The Atomic Group, for example, operates under this model, a network connecting seven companies, focusing on acceleration, education, venture building, and technology, with a presence on five continents and a target of R$1.35 billion in revenue by 2025. To achieve this, it maintains lean teams, prioritizes connections, reducing risks and accelerating results. Furthermore, the workflows are agile, adapting the group's initiatives to market changes without hindering operations.