StartNewsLaunchesIAB Brasil anuncia nomes para as presidências de comitês de 2025
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IAB Brasil anuncia nomes para as presidências de comitês de 2025

E-Commerce Update
By E-Commerce Update

O IAB Brasil anunciou a escolha de presidentes e vice-presidentes para seus comitês em 2025. Cada grupo vai reunir profissionais de relevância de setores diferentes da publicidade digital para discutir e apontar as melhores práticas para todo o mercado.

“A pluralidade de profissionais é essencial para garantir um debate rico sobre os rumos da publicidade digital. Assim, conseguimos construir soluções mais equilibradas, inovadoras e alinhadas com as reais necessidades do setor”, diz Denise Porto Hruby, CEO do IAB Brasil.

Os presidentes são eleitos para um mandato de um ano, com possibilidade de reeleição única por mais um período. Os vices são indicados pela Diretoria do IAB Brasil. Os comitês anunciados são: Assuntos Regulatórios e Jurídicos, Áudio Digital, Brand Safety, Creator Economy, DOOH (Digital Out-of-Home), Inteligência Artificial, Retail Media e Vídeo Digital.

As primeiras reuniões dos comitês estão previstas para acontecer a partir do fim de fevereiro. Confira abaixo a nova composição de cada comitê com seus respectivos presidentes e vice-presidentes:

Assuntos Regulatórios e Jurídicos

Presidente: Verônica Hoe (Meta)

Vice-Presidente: Natalia Kuchar (Google) 

Áudio Digital

Presidente: Eliseu Barreira (Globo)

Vice-Presidente: Priscilla Barsotti (Spotify)

Brand Safety

Presidente: José Melchert (Microsoft)

Vice-Presidente: Rafael Davini (Exame) 

Creator Economy

Presidente: Mayer Mirmovicz (Social Tailors)

Vice-Presidente: Paula Morales (Record) 

DOOH

Presidente: Silvia Ramazzotti (JCDecaux)

Vice-Presidente: Heitor Estrela (Eletromidia) 

Artificial Intelligence

Presidente: Marcondes Farias (Microsoft)

Vice-Presidente: Adriano Henriques (Artificial Gains)

Retail Media

Presidente: Mariana Meinberg (Amazon Ads)

Vice-Presidente: Marina Galvão (Magalu Ads)

Vídeo Digital

Presidente: Breno Barcelos (Google)

Vice-Presidente: Lucas Andrade (Netflix)

E-Commerce Update
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E-Commerce Update is a leading company in the Brazilian market, specialized in producing and disseminating high-quality content about the e-commerce sector.
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