Black Friday is also the time to buy discounted apps

This year's Black Friday not only brings discounts on traditional products, but also opens space for the promotion of applications, increasingly essential in the market for companies to gain competitiveness and boost sales.

A Br24, representative of Bitrix24 in Latin America, is among the companies that bet on this movement, launching the campaign Rocket November 2024, which offers discounts of up to 50% on plans and services, including PowerBot and B24 Club, the largest Bitrix24 community in Brazil, which are tools capable of boosting sales through effective customer service. “These offers were designed to help our customers maximize sales not only on this Black Friday, but also on other important dates throughout the year”, says Br24 CEO Filipe Bento.

The Powerbot, for example, it is a technology that streamlines customer service, allowing quick and real-time responses, providing increased efficiency during periods of high demand. With more agile operations and with a humanized virtual assistance, focused on first contact, the solution connects WhatsApp to Bitrix24, allowing automation and conversation management in a single platform.

In addition to text messages, now documents, video tutorials or materials in various formats to clarify the doubts of your customers can be programmed. With an interface that requires few commands, Powerbot can be used by customers who have no experience in the IT area. 

“This is a chatbot with humanized service, possible through artificial intelligence. The Powerbot is configured as a business accelerator, providing companies greater agility and productivity in their relationships, which, in practice, means” results, emphasizes the CEO of Br24, Filipe Bento.

Br24 has special cases of chatbot application in the market, including the Village Praia do Rosa, in Imbituba (SC), where revenue grew 130% after the implementation of Powerbot, proving its direct impact on sales.

Another product on sale is the B24 Club's, where is the largest community of Bitrix24 in Brazil, which offers personalized mentoring, made by experts in Bitrix24, a system that brings together 35 automation and process management tools, tasks and projects, CRM and marketing, providing 360° view of the business. The goal of B24 Club is to boost business and careers. “This training helps professionals identify opportunities, act proactively and increase the return of commercial activities”, highlights Bento. “ By mastering communication tools, sales and task management, companies can better organize time and focus on activities that really impact sales, complete.

In addition, companies that opt for annual plans Tech+ and Full Pass from Br24, until November 31, they earn up to 40% of discount on marketplace applications and have access to continuous technical support, which helps to quickly solve operational issues. “With these resources, we empower companies to optimize their processes, improve the customer experience and, consequently, increase the volume of sales”, highlights Filipe Bento.