Want to work with automation? See what you need to learn

Automation is no longer a rack technology and has taken up strategic space in companies. From microentrepreneurs to large corporations, the search for professionals who know how to organize processes and implement digital tools with a focus on efficiency grows.

But after all, what do you need to know to enter this market? Automation specialist Luciana Papini, who has trained more than 5,700 professionals in the area, lists the main skills for those who want to work with automation, either as an internal employee or service provider.

Skills that make a difference

• Process vision: Before applying any tool, it is necessary to understand what the company does, where there are bottlenecks and how automation can solve these points.
• Organizational capacity: Automating requires logic and clarity.The professional needs to know how to assemble steps, structure flows and document what was done.
• Knowledge of digital tools: It is important to master marketing automation, fulfillment, sales and systems integration platforms.
• Data interpretation: Knowing how to analyze this data helps you identify what works and what needs to change.
• Communication with different areas: The automation manager talks to the sales, marketing, customer service and even the financial team. Speaking the language of everyone is a differential.

Who is this profession for?

According to Luciana, the area attracts from technology professionals to people seeking career transition. 

“Automation requires more logical reasoning than code. Therefore, many people outside IT adapt well”, to explains.

How to start?

Luciana recommends starting with free courses and applied practice. “O ideal is to test the tools with real problems. Automating a simple process already helps to understand how everything works”, he states.

With companies increasingly dependent on digital processes, the market for those who master automation only tends to grow, according to the expert.“There is no shortage of tools. There are a lot of people who know how to use”, concludes.