Digital tools can help entrepreneurs in year-end sales

The fourth quarter, filled with holidays like Black Friday and Christmas, is one of the hottest shopping seasons of the year. According to Forbes Brazil, this season generates 30 to 35% of annual retail sales. During this period, demand for consumer goods can skyrocket and the GoDaddy it can help small business owners prepare to benefit from this increase in sales.

With a set of easy-to-use tools, GoDaddy simplifies online business creation and management, ensuring entrepreneurs are ready to take advantage of the opportunities the New Year season brings.

With customers browsing and shopping online, maintaining a strong digital presence means more visibility and better engagement, which can help attract sales. A well-built website and active social media can help businesses stand out from the competition, reach a wider audience, and deliver the convenience modern shoppers expect.For small businesses, digitalization can be the key to unlocking new opportunities, staying competitive, and thriving during this critical time of year. These GoDaddy tools can help:

·       Domain name search . In the online world, a domain name is equivalent to the physical address of a store. With the simple insertion of the company description or keywords, users are given creative and unique domain name options that align with their brand identity and vision. GoDaddy uses generative AI to provide users with personalized and brand name suggestions based on their company description, idea, product or service.

·       Website builder GODaddy Website Builder enables business owners to create free, mobile-friendly websites and manage all parts of their online presence in a single dashboard, with built-in tools*, including: online appointments, social media channels, email marketing including email automation, SEO and more.*premium features require a paid plan.

·    GoDaddy Studio Using artificial intelligence, GoDaddy Studio creates professional-looking content for a business or personal brand. A business owner can enter information about his business and GoDaddy Studio quickly produces compelling content without the need for advanced design skills.This free tool is available to enhance a company's online presence with professional and beautiful images and leverage branded content for use on social media channels, website, email communications with customers and more.

·    Digital Marketing ^^This multifunctional GoDaddy tool is designed to manage marketing efforts and increase the accessibility of tools like SEO, social media, and email marketing, with the added benefit of a unified inbox to simplify customer message management for deeper engagement with them.

“Our goal is to empower entrepreneurs by offering an integrated set of online tools and resources that simplify the creation and management of their online business, allowing them to focus on what really matters: serving their customers well to enjoy the sales season”, says Luiz D’Elboux, Country Manager at GoDaddy in Brazil.