Annual archives: 2025

CIO as the AI Catalyst: From Experimentation to Impact on Results

I have been closely following the transformation brought about by artificial intelligence in the business world.At the heart of this revolution, the role of the CIO has evolved.

Netshoes Run SP will bring together more than 8,500 athletes at Marginal Pinheiros; learn how to remove the kits

Netshoes Run, the street race of the largest e-commerce sporting goods and lifestyle in the country, will bring together 8,500 athletes at Marginal Pinheiros, in.

10% increase in e-commerce by 2025 requires more efficient warehouses, data show

The growth of Brazilian e-commerce continues at a fast pace. According to the Brazilian Association of Electronic Commerce (ABComm), online sales should reach a turnover.

Millennials' 70% does not verify the veracity of their calls, Kaspersky says

According to Kaspersky's Reality Check report, 70% of Millennials occasionally check the authenticity of their calls and 64% claim to have already found someone online who.

Drop in Airbnb Stock Boosts Hotel Sector

Advancing short-term rental restrictions in several cities may favor the traditional hotel sector, and traditional hospitality brands already.

WhatsApp Business grows in Brazil with 70% of companies using for sales, study shows

With presence in virtually all mobile phones in Brazil, WhatsApp has consolidated itself as a working tool for small and medium-sized companies in.

AI is already used by about 70% of companies in Brazil to curb digital fraud, which continues to grow

Digital frauds are advancing at a fast pace and challenge trust in the global financial system.In Brazil, increasingly sophisticated scams have come to.

Optichannel presents a new path for customer experience personalization

Technological innovation has transformed the execution of business models and activities in areas such as marketing and sales.New strategies, such as optichannel, emerge as a strong trend.

WhatsApp Channels Transform into New Job Centers

If before the scenario was to print many resumes, put on a beautiful outfit and go door to door delivering the document with hope.

Pix and Social Media Drive E-commerce, but Payment Orchestration Is the Next Step

E-commerce in Brazil is expected to reach a turnover of R$ 224.7 billion in 2025, points out projection of the Brazilian Association of Electronic Commerce (ABComm).
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