Annual archives: 2025

84% of patients prefer to make appointments via digital channels

Diagnostic clinics are increasingly inserted in the universe of digital marketing, using technology to facilitate the scheduling of appointments and.

Fipe/Cushion: prices of electronics show negative annual variation of - 2.3%

According to the Fipe/Cushion Price Index, the prices of electronic products sold in Brazilian e-commerce registered an annual fall of 2.3% in.

Evolution of the profile of Brazilian bettors reveals structural changes in 2025

The profile of the Brazilian bettor underwent a visible transformation in the first months of 2025. If before the sector was dominated by men.

US$ 740.3 billion in digital advertising: What separates successful campaigns from waste?

Everyone wants to sell more, attract customers and pump in digital. But, will investing in paid traffic solves everything as a pass of.

AI and utilities: A strategic partnership for Brazil

Utilities industries, responsible for providing essential public services such as energy, gas, water, sanitation, telecommunications, public transport, shipping and delivery systems.

Amazon announces Amazon’ Withdrawal Points and expands delivery options in Brazil

Constantly evolving for the benefit of customers and adapting individual needs, Amazon has just announced another delivery option for Brazilians.

Eight out of ten consumers plan to buy gifts online for Mother's Day

With Mother's Day approaching, a new survey conducted by Privalia & NZ hub that connects consumers to more than 600 national and international “love brands”.

The stigma about Generation Z that contaminates marketing actions

Determining a starting point for the’ on any behavior change that is associated with the Internet and new forms of communication is a task.

Microsoft releases 5th edition of Work Trend Index

Key research data: You can buy available intelligence: Intelligence is becoming abundant, affordable and available on demand.

How global cyberwarfare will impact security in Brazil

In the current geopolitical scenario, cyberwarfare has become a central component of conflicts and disputes between nations.
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