Start2025

Annual archives: 2025

Linx presents immersive omnichannel journey at VTEX DAY 2025

E-Commerce Update - 0
Linx, a specialist in technology for retail, participates in VTEX DAY 2025, at the Sao Paulo Expo, with a proposal that combines content, experience.

Only 1 in 10 users make a purchase after downloading an app, experts warn

E-Commerce Update - 0
In the competitive universe of applications, winning an installation is not nearly enough. The real challenge begins after downloading.

4 Essential tips for startups to win investors and stand out in the market

E-Commerce Update - 0
In 2024, investments in Brazilian startups grew again, with a jump of 259% in the volume of contributions compared to 2023, from.

BS2 acquires Voucherpay and bets on the expansion of Pix international

E-Commerce Update - 0
BS2, a financial ecosystem aimed at the PJ public, announces the acquisition of Voucherpay, a platform that allows Brazilians to make purchases abroad using Pix or credit card.

Netshoes plays with singles, stayers, couples in love at “signals” and “indirectas” in Valentine's Day campaign

E-Commerce Update - 0
Netshoes, the largest sports and lifestyle e-commerce in the country, has just launched its new Valentine's Day campaign.

Engagement effect on social networks increases video sales on sports photo platform

E-Commerce Update - 0
Open the application and you will not need more than two slides for your social network to present a video post.

How Artificial Intelligence Is Changing the Game in E-commerce and Generating Results from Consumer Habits

Fernando Moulin - 0
Extreme personalization driven by artificial intelligence (AI) is radically redefining the retail customer experience.

The growth of the incentive events market and its advantages

Rodrigo Vitor - 0
Considered one of the pillars of the MICE sector (Meetings, Incentives, Conferences and Exhibitions), incentive events play an essential role in motivation and in the.

Cookies, AI and primary data: a paradigm shift for the future of customer engagement

Tamaris Parreira - 0
Google decided to keep Internet cookies active, ending a discussion that had already lasted for just over five years.

E-commerce: when the pharmacy goes beyond the counter and connects with the day to day of the customer

E-Commerce Update - 0
The way people consume has changed and the pharmaceutical sector is following this transformation. Buying on the internet has become a habit, and the.
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Inclusion and speed: the Brazil-Asia e-commerce revolution The growth of e-commerce in Brazil has been remarkable in recent years, driven by a combination of factors such as increased internet penetration, the rise of mobile technology, and a growing middle class with greater purchasing power. However, one of the most exciting developments in this sector is the burgeoning trade relationship between Brazil and Asia, particularly China. **Inclusion: Bridging the Gap** One of the key aspects of this revolution is the inclusion of a broader segment of the Brazilian population in the digital economy. Previously, many Brazilians, especially those in rural or underserved urban areas, faced significant barriers to accessing e-commerce platforms. These barriers included limited internet connectivity, lack of digital literacy, and insufficient payment infrastructure. Efforts to overcome these challenges have been multifaceted. Government initiatives, such as the National Plan for Broadband (PNBL), have aimed to expand internet access across the country. Additionally, partnerships between tech companies and local governments have facilitated the deployment of digital literacy programs, empowering individuals to navigate and utilize e-commerce platforms effectively. The collaboration between Brazilian and Asian e-commerce giants has also played a crucial role. Companies like Alibaba and JD.com have invested in Brazilian startups and local e-commerce platforms, providing them with the necessary technology and expertise to enhance their services. This collaboration has not only improved the user experience for Brazilian consumers but has also created opportunities for small and medium-sized enterprises (SMEs) to reach a global audience. **Speed: Accelerating Growth** The second pillar of this revolution is speed. The demand for faster delivery times has driven innovation in logistics and supply chain management. Brazilian e-commerce platforms have adopted advanced technologies such as artificial intelligence (AI) and machine learning to optimize delivery routes, reduce transit times, and enhance inventory management. Moreover, the partnership between Brazilian and Asian companies has led to the establishment of direct shipping routes, reducing the time it takes for products to travel from Asia to Brazil. This has been particularly beneficial for consumers, who now enjoy quicker access to a wide range of products, from electronics to fashion items. The integration of payment systems has also contributed to the speed of transactions. The adoption of digital wallets and mobile payment solutions has streamlined the purchasing process, making it more convenient and secure for consumers. Additionally, the use of blockchain technology for transaction verification has further enhanced the efficiency and transparency of e-commerce operations. **The Future of Brazil-Asia E-commerce** Looking ahead, the future of Brazil-Asia e-commerce appears promising. The continued growth of the digital economy in both regions presents numerous opportunities for collaboration and innovation. As more Brazilian consumers gain access to e-commerce platforms and as Asian companies continue to invest in the Brazilian market, the trade relationship between the two regions is likely to strengthen. Furthermore, the ongoing development of 5G technology is expected to revolutionize the e-commerce landscape even further. With faster internet speeds and lower latency, consumers will experience even greater convenience and speed in their online shopping experiences. This will not only enhance customer satisfaction but will also open up new possibilities for businesses to explore innovative marketing strategies and customer engagement techniques. In conclusion, the inclusion and speed driving the Brazil-Asia e-commerce revolution are transforming the way businesses operate and consumers shop. By bridging the digital divide and accelerating growth, this revolution is paving the way for a more inclusive and dynamic global economy.

Getnet reveals that Customer Week drives online sales with a 13.94% increase --- Here's a breakdown of the translation to ensure accuracy and natural flow: - "Semana do Cliente" translates to "Customer Week," maintaining the proper noun format. - "impulsiona" is accurately translated to "drives," conveying the action of boosting or stimulating. - "vendas online" directly translates to "online sales." - "com alta de" is translated to "with an increase of," preserving the meaning of a rise or growth. - The numerical value "13,94%" is kept as is, assuming it's a specific metric or code that doesn't require translation. - "revela Getnet" translates to "Getnet reveals," keeping the subject at the end of the sentence for natural English flow.

Digitalization and tokenization mark discussions at StartSe Payment Revolution Day 2025

PL Connection 2025 brings together retail leaders and reinforces commitment to sustainability and innovation

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Inclusion and speed: the Brazil-Asia e-commerce revolution The growth of e-commerce in Brazil has been remarkable in recent years, driven by a combination of factors such as increased internet penetration, the rise of mobile technology, and a growing middle class with greater purchasing power. However, one of the most exciting developments in this sector is the burgeoning trade relationship between Brazil and Asia, particularly China. **Inclusion: Bridging the Gap** One of the key aspects of this revolution is the inclusion of a broader segment of the Brazilian population in the digital economy. Previously, many Brazilians, especially those in rural or underserved urban areas, faced significant barriers to accessing e-commerce platforms. These barriers included limited internet connectivity, lack of digital literacy, and insufficient payment infrastructure. Efforts to overcome these challenges have been multifaceted. Government initiatives, such as the National Plan for Broadband (PNBL), have aimed to expand internet access across the country. Additionally, partnerships between tech companies and local governments have facilitated the deployment of digital literacy programs, empowering individuals to navigate and utilize e-commerce platforms effectively. The collaboration between Brazilian and Asian e-commerce giants has also played a crucial role. Companies like Alibaba and JD.com have invested in Brazilian startups and local e-commerce platforms, providing them with the necessary technology and expertise to enhance their services. This collaboration has not only improved the user experience for Brazilian consumers but has also created opportunities for small and medium-sized enterprises (SMEs) to reach a global audience. **Speed: Accelerating Growth** The second pillar of this revolution is speed. The demand for faster delivery times has driven innovation in logistics and supply chain management. Brazilian e-commerce platforms have adopted advanced technologies such as artificial intelligence (AI) and machine learning to optimize delivery routes, reduce transit times, and enhance inventory management. Moreover, the partnership between Brazilian and Asian companies has led to the establishment of direct shipping routes, reducing the time it takes for products to travel from Asia to Brazil. This has been particularly beneficial for consumers, who now enjoy quicker access to a wide range of products, from electronics to fashion items. The integration of payment systems has also contributed to the speed of transactions. The adoption of digital wallets and mobile payment solutions has streamlined the purchasing process, making it more convenient and secure for consumers. Additionally, the use of blockchain technology for transaction verification has further enhanced the efficiency and transparency of e-commerce operations. **The Future of Brazil-Asia E-commerce** Looking ahead, the future of Brazil-Asia e-commerce appears promising. The continued growth of the digital economy in both regions presents numerous opportunities for collaboration and innovation. As more Brazilian consumers gain access to e-commerce platforms and as Asian companies continue to invest in the Brazilian market, the trade relationship between the two regions is likely to strengthen. Furthermore, the ongoing development of 5G technology is expected to revolutionize the e-commerce landscape even further. With faster internet speeds and lower latency, consumers will experience even greater convenience and speed in their online shopping experiences. This will not only enhance customer satisfaction but will also open up new possibilities for businesses to explore innovative marketing strategies and customer engagement techniques. In conclusion, the inclusion and speed driving the Brazil-Asia e-commerce revolution are transforming the way businesses operate and consumers shop. By bridging the digital divide and accelerating growth, this revolution is paving the way for a more inclusive and dynamic global economy.

Getnet reveals that Customer Week drives online sales with a 13.94% increase --- Here's a breakdown of the translation to ensure accuracy and natural flow: - "Semana do Cliente" translates to "Customer Week," maintaining the proper noun format. - "impulsiona" is accurately translated to "drives," conveying the action of boosting or stimulating. - "vendas online" directly translates to "online sales." - "com alta de" is translated to "with an increase of," preserving the meaning of a rise or growth. - The numerical value "13,94%" is kept as is, assuming it's a specific metric or code that doesn't require translation. - "revela Getnet" translates to "Getnet reveals," keeping the subject at the end of the sentence for natural English flow.

Digitalization and tokenization mark discussions at StartSe Payment Revolution Day 2025

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