In a press conference, Yalo, an AI-powered intelligent sales platform, presented to the specialized press the Oris – the first intelligent sales agent: a new type of ‘digital employee’ created to sell like the best human salespeople, at scale and data-driven. Oris can understand voice messages, provide strategic recommendations, act proactively, and sell contextually, personalized and scalable, using artificial intelligence on any channel, be it voice calls, WhatsApp, applications, and much more. This launch marks a turning point for companies looking to increase sales and improve relationships with their customers.
‘This is not a wave. It’s a tsunami,’ exclaimed Javier Mata, CEO of Yalo. Artificial intelligence is learning three times faster than human intelligence and, according to Barclays Research projections, is poised to become widely accessible. This advancement puts the market in front of an inevitable scenario of adaptation. As Javier Mata provokes, ‘by the end of this decade, there will only be two types of companies: those that use artificial intelligence and those that no longer exist.’
With Oris, Yalo is betting on a new level of commercial interaction. More than just automation, the agent is trained to act with commercial instinct. It interprets voice commands, accesses purchase histories, negotiates prices, and makes suggestions based on behavior and commercial goals data. According to the company, Oris can triple conversion rates compared to traditional e-commerce, as well as increase average order value by up to 40%.
This performance comes from a robust architecture that combines contextual memory, multiple generative interfaces, routing between language models, and cutting-edge security. The agent performs cross-selling, upselling, and intelligent follow-ups with an active approach: detecting opportunities, initiating interactions, and delivering recommendations accurately – always at the right moment.
The Oris is the first step towards a broader vision: allowing any company to create their own “digital employees” tailored to different channels, segments, and journeys. With a presence in over 40 countries, Yalo already connects 4.2 million small businesses and records over 100 million user interactions, driving over $4 billion in sales. Platform customers include giants like Nestlé, Coca-Cola, Femsa, and Mercedes-Benz.
The market results are significant. A large bottler, a Yalo client, saw its average ticket increase by 44% and improved its product mix by 48% after adopting the solution. A partner bank automated tasks for 28 million customers, releasing over $200 million in credits. In another case, a retailer achieved $500 million in sales with support from Yalo agents – 29% of the loans were granted through these interactions.
For Mata, the future of sales will be hybrid, with humans and digital workers working together. “What makes a human intelligence a good salesperson can also make an AI an excellent commercial agent. We are building a new workforce – more strategic, more efficient, and exponential,” he states.
With the launch of Oris, Yalo makes it clear that traditional digitization is a thing of the past. Now, selling well requires more than digital presence: it demands real-time intelligence, scale customization, and agents who know how to act — not just respond.
