Rico is recognized for excellence in customer service in FGV ranking of best platforms to invest

Rico, the financial services platform of XP Inc., was recognized for its excellence in customer service.In an evaluation conducted by the Getulio Vargas Foundation (FGV) in partnership with Toluna Insights, Rico has gained prominent positions in three essential categories: privacy, counseling and contact.

The ranking, part of the “Best Bank and Platform for Investing” award, considers nine aspects of the service offered by financial institutions.

“Our focus has always been on democratizing access to investments with transparency and simplicity. Winning the award in the categories of privacy, advice and contact proves that we are on the right track, offering quality service and building a relationship of trust with our customers”, says Pedro Canellas, head of Rico.

The privacy criterion evaluates the level of protection of data and customer information. Already counseling talks directly with the core business of XP Inc., of which Rico is part, because it concerns the quality of the guidance given to customers, taking into account clarity and effectiveness. And contact is the essence of Rico, analyzing the agility and accessibility in service to resolve issues.

“The recognition of the ranking confirms all the work we have done at Rico in recent years, focusing on simplifying the life of the investor.It is a privilege to receive the seals of FGV, showing how our platform is differentiated and ideal for those who want to start investing and make better financial decisions”, explains Gerson Fini, executive director of Rico.

The recognition reflects Rico's ongoing commitment to providing quality service, prioritizing safety and customer satisfaction.