Today, only 30% of companies can complete a decade of operation in Brazil, according to information from Sebrae. On the other hand, Love Gifts celebrates this significant achievement with a trajectory marked by growth and consolidation in the market of gift franchises and creative decorations. Founded in 2014 by Fabio Farias, the brand had its beginning as a store in Campina Grande, Paraiba and currently has more than 80 units throughout the country, establishing itself as a reference in its sector.
Love Gifts was created with the mission of offering a unique shopping experience, with original and creative products.“In the first months of operation, I realized that there was an opportunity to expand the business and reach more entrepreneurs. Thus, in 2016, we decided to start with the franchise”, comments Farias, CEO and founder of the network.
The success of Love Gifts is driven by its ability to innovate and adapt to market demands. Farias points out that the company has always been attentive to transformations and trends, which was fundamental to face challenges and grow in the last ten years. “The secret to staying in the industry for a decade is continuous innovation. We are always vigilant to changes and the needs of consumers”, says the entrepreneur.
As an expansion plan, Love Gifts intends to increase its presence in new regions of the country. “We are ready to continue growing, but always keeping the innovative spirit and close to our franchisees.They are the ones who take the essence of Love Gifts to every corner of Brazil”, Farias points out.
“We are in constant contact with our franchisees, closely following their journeys.In these 10 years, we have witnessed entrepreneurs who, with their franchises, have struggled and fulfilled their dreams. This is what motivates me, which drives me to always want more. As our slogan says, I may happiness become routine, that is our” purpose, says Fabio Farias.
