How to create a balanced routine in 2025 to reconcile multiple roles and undertake

The challenge of reconciling work, personal life and family is constant for women, who often accumulate multiple roles. In this scenario, seeking balance and time for work, family and investing in their own development seems very complicated, but with organization and self-knowledge, it is possible to build a routine that meets these demands without overload.

Sebrae data show that 48% of Brazilian entrepreneurs are women, but many of them face unique challenges, such as double working hours and disproportionately distributed household responsibilities.In addition, a UN study reveals that women spend, on average, twice as much time as men on unpaid tasks, such as caring for their home and children, which limits their opportunities for professional and personal growth.

For the lawyer and businesswoman Andressa Gnann“understanding your priorities, recognizing your limitations, learning to ask for help and knowing what is really important to you are fundamental steps to create a lighter and more balanced routine”, she says. According to her, many women end up overwhelmed by not learning to say “no” or by always putting themselves in the background.

Andressa points out that planning is an essential tool in this process. “Organizing your routine strategically helps you make better use of time. However, understanding that it will not be possible to do everything and respect your own limit is fundamental. The most important thing is to separate time for yourself and for common moments in everyday life, such as a family lunch, without worries. This is not luxury, it is necessary to maintain mental health and productivity. The problems must be addressed yes, but at specific times”, he advises.

The businesswoman also suggests adopting practical methods of time management, such as the use of task lists or productivity applications, and recommends that women delegate whenever possible. “Eprendering does not mean doing everything alone, quite the contrary, to grow it is necessary to delegate responsibly. Identify what can be shared or outsourced, both in business and in domestic tasks”.

In addition, Andressa reinforces the importance of seeking constant training. “Investing in the development itself, whether with training, online courses or face-to-face meetings, helps to broaden your vision on how to manage time and business, as well as creating a powerful network”, he warns.

The entrepreneur points out that a balanced routine does not mean doing everything at the same time, but doing well what really matters. “When women prioritize their mental health and organize their time, they can build a solid path to undertake, achieve financial freedom and balance with other areas of life”, she concludes.

Check out Andressa Gnann's guidelines for creating a balanced routine in 2025

• Set priorities: You need to assess what is really important and focus energy on those areas. 
• Create a weekly plan: Organize tasks into blocks of time and include moments for yourself.
• Knowing how to take care of matters in the right places: It is important to know that discussing the relationship during bedtime, focusing on children during work hours or being worried about work during dinner, just leave life a mess and nothing will flow correctly. It is important to learn to discuss and take action in the exact places and times.
• Delegate whenever possible: The woman should ask for help at home, hire professionals to support her company or share tasks with family members. Maybe no one does like her, but it's okay.With patience, knowledge and proper training other people will do as well or even better. 
• Investing in self-awareness: Understanding your strengths and weaknesses will help you make more assertive decisions and align personal and professional goals.
• Use technology to your advantage: Tools like digital calendars and productivity apps can optimize routine.
• Embrace flexibility: You must allow yourself to adjust planning as needed, avoiding the stiffness that can generate stress.
• If you respect and understand that “it's okay”: According to Andressa, understanding that it's okay not to take care of everything all the time is the way to manage life lightly.