Bebeto Pyrrhic, director of advertising at UOL, the largest Brazilian company of content, technology and digital services, competes the Cabore Award 2024, in category professional vehicle. To vote, simply access the link.
Leading a team of 90 advertising professionals at UOL, Bebeto coordinated the marketing of hundreds of content projects, from the traditional CarnaUOL even the coverage of major music festivals and Paris Olympic Games. The team has also entered into strategic partnerships at events such as Lide Brazil Conference and the Starry Raiyin addition to establishing successful partnerships with the Pluto TV and Microsoft,.
Always innovating in content distribution, it has released packages such as Ampli 360, which expanded the presence of brands in UOL social networks, and the XPerience Blastin partnership with a NEOOH. He also played a central role in the editorial and commercial design of the BURROWS, the new music platform of UOL.
Graduated in Business Administration from FAAP and in Advertising from Faculdade Belas Artes, the executive has 20 years of experience in the market and has been at UOL for 14 years.
“The nomination for the Cabore Award 2024 is a source of great pride. I dedicate this recognition to the entire UOL team, which works tirelessly to deliver relevant and high quality content and services. Our differential is the combination of credibility and innovation, which ensures not only the relevance of content and disruptive projects, but also consistent results for our partners“, comments Bebeto.
The Cabore Award is the main distinction of the communication, marketing and media industry in Brazil, often called the Oscar’ of the Brazilian advertising market.The award annually recognizes the most outstanding professionals, agencies and companies that contribute to the advancement of advertising in the country.
The winners of the 14 categories are chosen by the newspaper subscribers Medium & Message, which promotes the event.The online voting, audited by PWC, will be open until the day november 28the award ceremony will take place on December 4, World Propaganda Day, at Monte Lebanon Space in Sao Paulo, and will be attended by important leaders of the communication industry.
