Known throughout Brazil as the “National Capital of Footwear,” Franca (SP) is now also making strong strides in the world of technology and digital retail. The city will host the ExpoEcomm in 2025. The event, scheduled for September 16, will bring together experts, entrepreneurs, and major players in e-commerce.
“ExpoEcomm is a thermometer of Brazilian digital retail, offering an immersion in the trends and innovations of the sector. With strategic panels, business rounds, and high-level lectures, the event will address important topics such as artificial intelligence, sales automation, marketplace integration, and strategies for exponential growth. It is the ideal environment for those seeking to understand the future directions of e-commerce and enhance their competitiveness,” highlights Claudio Dias, CEO of Magis5.
The company that works with integration solutions for e-commerce and connects sellers to more than 30 platforms, including Amazon, Shopee, and Mercado Livre, has already confirmed its prominent presence at the event. For Dias, the meeting is not just a showcase, but a strategic opportunity.
“Participating in this event is to show, in practice, how technology can free up the time of online sellers and generate more sales with less effort. Additionally, it is a unique opportunity to exchange experiences that foster continuous innovation in the sector and reinforce the importance of automation for business scalability,” he states.
For Dias, the choice of Franca as the site of the event reinforces the goal of showcasing the transformation that consumer relationships are undergoing, as well as the city’s own development: “Franca has historically been an industrial hub, but today it is also projecting itself as a center of innovation, supported by initiatives such as the Technological Innovation Center and the Sandbox Program, which drive the city’s advancement in science, entrepreneurship, and digital technologies.” He emphasizes that the city is part of the circuit of cities that hosted ExpoEcomm and in this route, it is the penultimate to receive the event. “With e-commerce quickly adapting to new consumer demands, the event promises to bring not only trends but also concrete solutions for those selling online and seeking real competitiveness,” he concludes.
Service
Event: ExpoEcomm 2025 –https://www.expoecomm.com.br/franca
Date: September 16
Time: from 1 PM to 8 PM
Location: VILLA EVENTOS – Rodovia Engenheiro Ronan Rocha – Franca/SP
