Tramontina launches B2B e-commerce to expand reach and facilitate corporate purchases

Tramontina, the renowned Brazilian company of utensils and tools, announced the launch of its exclusive e-commerce platform for B2B (business-to-business) sales and usage. This initiative marks a significant digital expansion of the brand, complementing the traditional service by representatives and offering a new way of interaction with business clients.

The new online channel, available at empresas.tramontina.com.br, allows customers to access the company’s vast portfolio, which includes over 22 thousand items. The product range covers everything from household utilities and tools to furniture, also catering to hospitality and food service segments, including restaurants, bars, cafes, hotels, as well as retailers, wholesalers, and resellers.

Among the main benefits of the platform are:

  1. Agile and personalized shopping
  2. Complete order management, including those placed online and by representatives
  3. Specialized support tailored to the specific needs of each client
  4. Free shipping for orders meeting the minimum purchase value

This initiative by Tramontina represents a significant step in digitizing its sales processes, aiming for closer engagement with the brand and facilitating the business management of its corporate clients. The company expects this new B2B sales channel to enhance its market reach and provide a more efficient and convenient purchasing experience for its corporate customers.